Mau Mokhoa oa ho Paka Lino-manolo by Moe Nakagawa

Mau Mokhoa oa ho Paka Lino-manolo by Moe Nakagawa is a highly esteemed winner of the very prestigious 2020 Moputso oa Silevera oa A' Design Award in Moralo wa Phuthelo Competition Category.

SileveraPhuthelo· 2020

Mau Mokhoa oa ho Paka Lino-manolo

by Moe Nakagawa

Client: Moe Nakagawa

Moputso oa Silevera oa A' Design Award Winner in Phuthelo Category

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Colors

The Design

About Mau Mokhoa oa ho Paka Lino-manolo

Mau ke moralo oa ho paka lino-manolo tse entsoeng ka wax tse susumelitsoeng ke moetlo oa Majapane. Lebitso Mau le bolela ho tantša ha o phaphamala, 'me sehlooho ke bonolo le ho ba bobebe. Lino-manolo li kentsoe ka har'a phatloha ea pampiri e entsoeng ka washi, e leng pampiri ea setso ea Majapane. Ho ama ha 'mala oa metsi holim'a washi ho hlalosa botho bo bonolo ba monko. Lino-manolo tsa wax li na le metsi a manyenyane, kahoo mokotla o ka etsoa ka pampiri feela, ntle le plastiki. Monko o bonolo o reretsoe batho ba fumanang lino-manolo tse entsoeng ka joala li matla haholo.

The Recognition

About the Moputso oa Silevera oa A' Design Award

Mau Mokhoa oa ho Paka Lino-manolo ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Mau Mokhoa oa ho Paka Lino-manolo e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Mau Mokhoa oa ho Paka Lino-manolo ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The mau is a Japanese-oriented waxed perfume.
Waxed perfume has a soft smell that spreads calmness and this is wrapped by washi that is Japanese traditional paper.
A touch of watercolor is used to depict the softness of fragrance and sensitive sense.
Dimensions & Packaging: Product: Φ14 mm x Height 77mm
Tags: perfume, package, packaging design, Japan, washi, waxed perfume
Production Technology: A wax is mixed with jojoba oil and essential oil while being hot. When everything is blended together, pour waxed perfume into paper tube made of washi (This is a conceptual work, so it's a hypothetical production method).
Design Challenge: It can use only paper without plastics for package as wax perfume's water content is less than alcohol one.
Research: Some people don’t prefer alcohol perfume as most of them smell too strong. However, waxed perfume has a soft smell that spreads calmness, which seems more suitable for consumer who have an aversion to strong smells.
Inspiration: The theme is softness and Lightness like floating in the air.
Mau means dancing like floating in Japanese.
Some people don’t prefer alcohol perfume as most of them smell too strong in their standard. However, waxed perfume’s soft smell seems more suitable for them.
Project Duration: 2016-2019
Operation Flow: Waxed perfume makes it possible to enjoy wrapped in favorite fragrance even if people who don't prefer strong smell.
Team Members: Art Direction & Design: Moe Nakagawa
Image Credits: Moe Nakagawa(all)