RV wine Mosebetsi oa Mantlha: Sepaketso sa Veine by Hu Jijun

RV wine Mosebetsi oa Mantlha: Sepaketso sa Veine by Hu Jijun is a highly esteemed winner of the very prestigious 2021 Moputso oa Boronse oa A' Design Award in Moralo wa Phuthelo Competition Category.

BoronsePhuthelo· 2021

RV wine Mosebetsi oa Mantlha: Sepaketso sa Veine

by Hu Jijun

Client: SIVA X Dreamatic Design

Moputso oa Boronse oa A' Design Award Winner in Phuthelo Category

12,559

Verified Award Winner

Verify Award Status for #107706

View at A' Design Award Press Release Award Badge

Colors

The Design

About RV wine Mosebetsi oa Mantlha: Sepaketso sa Veine

Mongolo oa Buka: RV ke moralo oa sepaketso bakeng sa veine ea Sefora e fanoang joalo ka reserve e phahameng ea tlhophiso e fokolang. Sehlopha se lekanyelitsoe ho libotlolo tse 6,000 tsa veine e khubelu, e 'ngoe le e 'ngoe e nkang li-750 ml ka boemo ba 13.5 lekholong ba alcohol ka bophahamo (ABV). Puo ea pono e bua ka setaele sa mehleng ena sa mokhoa oa liaparo se hlalefileng sa Paris, France, mme e bontša mokhoa o motle le o bonolo oa bophelo. Lebulu le hlahisoa ka spot UV, hot stamping le screen printing holim'a PVC e ka sebelisoang hape. Sepheo ke ho etsa hore letshwao le tsebahale le ho hopoloha habonolo ka sepaketso feela.

The Recognition

About the Moputso oa Boronse oa A' Design Award

RV wine Mosebetsi oa Mantlha: Sepaketso sa Veine ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. RV wine Mosebetsi oa Mantlha: Sepaketso sa Veine e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. RV wine Mosebetsi oa Mantlha: Sepaketso sa Veine e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: RV wine produced in France. The wine is a premium limited edition reserve, with a batch of 6,000 bottles. French wine culture has grown and developed with the history and civilization of France. Wine culture has penetrated into all aspects of French religion, politics, culture, art, and life, and is closely related to people's lives. French wine culture also affects the lifestyle and cultural interests of people all over the world.
Dimensions & Packaging: Red Wine：13.5%vol, 750ml.
Tags: Premium, Pure, Fascinating, Unique, Contemporary
Production Technology: spot UV, Hot stamp print, and Screenprint on recyclable PVC
Design Challenge: How to make consumers remember the brand through packaging design and make the brand deeply rooted in their mind.

Control the quality of various special printing processes during production.
Research: In the survey, RV Wine quantitative surveys and qualitative interview records of consumers, build the prototype models and set up an effective market assessment of the brand image.
Inspiration: RV wine stick to discovering and offering impressive wines at a great value. RV wine believes that a great wine brings you a sensual and emotional ride, accentuates the true character of its terroir. The inspired is comes from the impression of the contemporary sophisticated fashion style in Paris, France. Exquisite and simple life.
Project Duration: The project started in April 2018 and finished in August 2019 in Shanghai.
Team Members: Hu Jijun