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Professor Watermelon Mokhabiso oa Sekhahla sa ho Hlatsoa Molomo by Gaowei Xin, Cui Peng and Fengqi Qiao

Professor Watermelon Mokhabiso oa Sekhahla sa ho Hlatsoa Molomo by Gaowei Xin, Cui Peng and Fengqi Qiao is a highly esteemed winner of the very prestigious 2021 Moputso oa Silevera oa A' Design Award in Moralo wa Phuthelo Competition Category.


SileveraPhuthelo· 2021

Professor Watermelon Mokhabiso oa Sekhahla sa ho Hlatsoa Molomo

by Gaowei Xin, Cui Peng and Fengqi Qiao

Client: Shandong Veikao Advertising Co., Ltd

Moputso oa Silevera oa A' Design Award Winner in Phuthelo Category

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The Design

About Professor Watermelon Mokhabiso oa Sekhahla sa ho Hlatsoa Molomo

Professor Watermelon ke moralo oa mokhabiso oa sekhahla sa ho hlatsoa molomo o entsoeng bakeng sa bareki ba bacha. Libotlolo li entsoe ka thepa ea PET e ka bolang, mme lilebole li hatisitsoe ho pampiri e khethehileng ka theknoloji ea 'mala o khethehileng. Botlolo e kholo e nka 550 ml mme e na le sekoahelo se ka ntle se ikemetseng se tšoailoeng ka tekanyo ea bokhoni, kahoo sekhahla sa ho hlatsoa molomo se ka lekanngoa le ho tšeloa ntle le ho ama ka kotloloho. Botlolo e nyenyane ea 100 ml le eona ea fanoa bakeng sa ho tsamaea. Botlolo e nyenyane e ka tlatsoa hape ho tsoa botlolong e kholo mme ea sebelisoa hape. Sebopeho ka kakaretso se bonolo ebile se momahane.

The Recognition

About the Moputso oa Silevera oa A' Design Award

Professor Watermelon Mokhabiso oa Sekhahla sa ho Hlatsoa Molomo ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Professor Watermelon Mokhabiso oa Sekhahla sa ho Hlatsoa Molomo e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Professor Watermelon Mokhabiso oa Sekhahla sa ho Hlatsoa Molomo ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a mouthwash package designed for young people. It adopts environmental friendly and degradable pet new materials. The outer cover with capacity scale is designed separately for large bottle mouthwash, which makes it more hygienic for consumers to pour into the outer cover when using. At the same time, a 100ml small bottle is developed, so that consumers can pour large bottle mouthwash into small bottle, which is convenient for business trip.
Dimensions & Packaging
Large bottle of mouthwash: width (62mm) x height (235mm), bottle capacity 550ml
Small bottle of mouthwash: width (53mm) x height (72mm), bottle capacity 100ml
Tags
Mouthwash packaging, innovation, environmental protection, mold, Veikao
Production Technology
The packaging of the product is made of environmental friendly and degradable new pet material, and the label of the bottle body is printed with special paper and spot color technology.
Design Challenge
At the same time, the development of the model and the calculation of the capacity can facilitate the use and portability of consumers.
Research
Through the Internet big data, we found that young people are the main buyers of mouthwash. Young people like products that are more concise, environmentally friendly and portable. They think about the characteristics that young consumers pay attention to in the design. The whole product is simple and fashionable, with environmental protection and portability
Inspiration
The structure of mouthwash products on the market is rigid and bulky, which is not in line with the aesthetic of young people on the Internet. It is very unsanitary to drink the mouthwash directly when using the products on the market. The large bottle has a separate cover with a capacity scale, which will not cause secondary pollution. At the same time, there is no small capacity bottle on the market. Designers have developed a 100ml small bottle, which is convenient for consumption and carrying.
Project Duration
The project will be launched in October 2020 and completed within three months. The design is completed in Jinan and the production is in Guilin.
Operation Flow
The new product packaging innovation is more simple and environmentally friendly. At the same time, the outer cover of the large bottle can be used as a small container, which is marked with the capacity scale, so that consumers can use it more accurately and will not cause the secondary pollution of the mouthwash. The small bottle design is that when the mouthwash is used up, the liquid in the large bottle can be poured into the small bottle, which is convenient for consumers to travel, easy to carry, and the small bottle can be reused.
Team Members
Designer:
Gaowei Xin,
Cui Peng,
Fengqi Qiao
Image Credits
Xin Gaowei, 2020.

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