Vilajuiga Lightly Sparkling Water Mokolokotoane oa Metsi a Liminerale by Mos

Vilajuiga Lightly Sparkling Water Mokolokotoane oa Metsi a Liminerale by Mos is a highly esteemed winner of the very prestigious 2021 Moputso oa Silevera oa A' Design Award in Moralo wa Phuthelo Competition Category.

SileveraPhuthelo· 2021

Vilajuiga Lightly Sparkling Water Mokolokotoane oa Metsi a Liminerale

by Mos

Client: More On Simplicity

Moputso oa Silevera oa A' Design Award Winner in Phuthelo Category

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Colors

The Design

About Vilajuiga Lightly Sparkling Water Mokolokotoane oa Metsi a Liminerale

Vilajuiga Lightly Sparkling Water ke botlolo ea khalase bakeng sa metsi a liminerale a nang le carbon ka tlhaho. Botlolo ena e entsoe ka khalase e tšoeu e hloekileng, e khethiloeng ka lebaka la ho bonahala ha eona ho phahameng. 'Mala o boputsoa oa lebanta o hlahisa lifaha tse boputsoa tse bonolo ka har'a khalase. Sebopeho se sa lekanang le libopeho tse phelang li supa sebaka sa Emporda, moo majoe a hakoloang ke moea oa tramontana. Ho ipapisitse le moo motho a shebang teng, geometry ea botlolo e bontša libopeho tse fapaneng. Molala o molelele o thusa hore metsi a phalle 'me o etsa hore botlolo e nkehe habonolo. Botlolo e lekana limilimithara tse 65 ka bophara le limilimithara tse 220 ka bophahamo.

The Recognition

About the Moputso oa Silevera oa A' Design Award

Vilajuiga Lightly Sparkling Water Mokolokotoane oa Metsi a Liminerale ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Vilajuiga Lightly Sparkling Water Mokolokotoane oa Metsi a Liminerale e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Vilajuiga Lightly Sparkling Water Mokolokotoane oa Metsi a Liminerale ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Unique, rare, and singular, a naturally carbonated mineral water (no added carbon dioxide). The shape becomes simple, discreet and at the same time innovative. Due to the pureness and the high transparency of the glass and the blue of the label, it slightly makes some blue shades in the bottle. Thanks to its geometry, depending from which perspective you look at the bottle, you perceive several shapes.
Dimensions & Packaging: Diameter: 65mm / Height: 220mm
Tags: Vilajuiga, Water, Bottle, Beverage, Drinks, Packaging, Product
Production Technology: The material is 100% white glass, pure transparency.
Short and limited production.
Bottle produced in Italy and labeled in Catalonia.
Design Challenge: The hardest part of this project was creating a link between the new brand, Vilajuiga and the owner brand, Grifols. Grifols is a pharmaceutical company that has as their values the quality and safety of their products, also its brand color blue. So we had to create a packaging that reflects this pharmaceutical pureness and quality. So we selected 100% white glass, for its impeccable transparency. Also, in the two bigger bottles, we introduce Grifols blue brand color in the inner part of the label. This had two main ideas, to make Grifols even more part of the brand, and also to make some blue shades in the bottle.
Research: Historical research, water quality, type of materials, forms, environment, etc. The objective was to understand the 100 years of the company and the new owner capabilities. The participants where technicians, cooks, elderly town citizens, etc. The result was the new bottle, accepted for all, the consumers, the new owners, the cooks, the society.
Inspiration: The design stands out for its asymmetry and the organic shapes that show its "Emporda" origin. The changing geological environment and the territory modelled by the tramuntana wind, with rocks eroded, has inspired the bottle design.
Project Duration: The project started in 2018 in Catalonia, Spain and finished in 2020 in Catalonia, Spain.
Operation Flow: The long neck of the bottle makes the water flow impeccably and helps the professionals because it's perfect for carrying many bottles at the same time. Also, its heaviness helps them when the bottles are on a tray. In this product the real benefit comes from the product itself. Vilajuiga water was catalogued as a medicinal water. The label and the pure transparent glass want to reflect these characteristics.
Patents: Design number: 004677474-0001, Class number 09.01, Owner ID number 884150.
Team Members: David Grifols,
David Roselló.
Image Credits: Design number 004677474-0001
Owner ID number 884150