Linhu Queshe Green Tea Primary Function: Sephuthelo sa Tee by Xianfeng Wu is a highly esteemed winner of the very prestigious 2021 Moputso oa Silevera oa A' Design Award in Moralo wa Phuthelo Competition Category.
SileveraPhuthelo· 2021
Linhu Queshe Green Tea Primary Function: Sephuthelo sa Tee
by Xianfeng Wu
Moputso oa Silevera oa A' Design Award Winner in Phuthelo Category
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The Design
About Linhu Queshe Green Tea Primary Function: Sephuthelo sa Tee
Linhu Queshe Green Tea ke moralo oa sephuthelo sa tee e tala e hlaha Yibin, Profinseng ea Sichuan, Chaena, sebaka se tsebahalang ka lehlaka. Setshelo se bopehile joaloka karolo ea lehlaka ho bontša setso sa sebaka seo se hlahang ho sona. Sephuthelo se entsoe ka aluminiamo 'me se bobebe, se e-na le 'mala o bonolo. Sebopeho se fapane le sephuthelo sa tee sa setso sa Chaena 'me se bonolo ho se sebelisa. Sebopeho se kopaneng se boloka sebaka 'me se fokotsa litšenyehelo tsa lipalangoang. Litshelo tse 'maloa li ka bokelloa hodima shelefo, li theha pontšo e hopotsang moru oa lehlaka. Setshelo se seng le se seng se lekana 47 ka 47 ka 65 lisenthimillimithara.
The Recognition
About the Moputso oa Silevera oa A' Design Award
Linhu Queshe Green Tea Primary Function: Sephuthelo sa Tee ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Linhu Queshe Green Tea Primary Function: Sephuthelo sa Tee e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Linhu Queshe Green Tea Primary Function: Sephuthelo sa Tee ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a tea packaging design. The product packaging form is different from the traditional Chinese tea packaging. The packaging is light and easy to use.
- Dimensions & Packaging
- 47mmX47mmX65mm
- Tags
- Bamboo, tea, packaging, nature, green tea
- Production Technology
- The product is made of aluminum, light and elegant in color.
- Design Challenge
- Both color and texture have experienced proofing for many times. Through close communication with manufacturers, the final product can be perfectly presented and the market feedback is good.
- Research
- In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of material, convenient use of products, environmental protection and recycling can promote the sales of products.
- Inspiration
- The tea originates from Yibin, Sichuan Province, known as "China Bamboo Sea ". It is famous for its bamboo production, and Linhu Queshe is also the local high-quality green tea. In order to highlight the cultural characteristics of the country of origin, the designer designed the packaging into a bamboo-festival shape, so that it saves space and reduces logistics costs when packaging transportation. When displayed, it can overlap the packaging, becoming a beautiful scenery on the shelf.
- Project Duration
- The project was created in December 2018 and completed in Shenzhen in March 2019, and sold in Yibin, China
- Operation Flow
- The packaging can be overlapped when displaying, just like walking into the bamboo forest and enjoying the breath of nature.
- Team Members
- Wu Xianfeng
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