Zhenshiming Seaparo sa Mahlo by Bo Yang is a highly esteemed winner of the very prestigious 2021 Moputso oa Boronse oa A' Design Award in Moralo wa Phuthelo Competition Category.

BoronsePhuthelo· 2021

Zhenshiming Seaparo sa Mahlo

by Bo Yang

Client: Beijing Bofly Design Co.,Ltd

Moputso oa Boronse oa A' Design Award Winner in Phuthelo Category

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Verified Award Winner
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View at A' Design Award Press Release Award Badge

Colors

The Design

About Zhenshiming Seaparo sa Mahlo

Ena ke sehlahiswa sa seaparo sa mahlo. Lengolo le legolo E ke sebopego se tlwaelehileng sa chate ya bokgoni ba pono ya Sechaena, mme bareki ba se tseba hantle. Lengolo E le fetoletswa hore e be sefahleho se tshegetsang, mme sebopego sa lentsoe la Senyesemane "eye" se thakgiswa ka mola o le mong. Dihlahiswa tsena tse pedi di bopa mosebetsi o felletseng wa pono mme di dula ka thoko. Chate e felletseng ya pono e bontshwa lehlakoreng ha lebokoso le bulwa, e leng eo bareki ba e tsebang mme e ka sebeliswa ho lekola pono ka bonolo. Sena se etsa hore dihlahiswa di kgahle haholoanyane.

The Recognition

About the Moputso oa Boronse oa A' Design Award

Zhenshiming Seaparo sa Mahlo ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Zhenshiming Seaparo sa Mahlo e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Zhenshiming Seaparo sa Mahlo e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a product of eye mask. The capital letter E is a common form of Chinese visual acuity chart, and consumers are familiar with it. The letter E is transformed into a smiling face, and the shape of English word “eye” is outlined with a stroke. The two products form a complete visual work and exist separately. A complete visual chart is showed on the side after the box is opened, which is familiar to consumers and could be used to test vision simply. This makes the products more interesting.The word “eye” in the “eye mask” is designed into a owl’s face. The red "eye" represents youth and vitality, and the blue ones represents maturity and steadiness.
Dimensions & Packaging: 135mm×105mm×28mm
Tags: Interesting,Concise,
Production Technology: The material is white cardboard
Design Challenge: The connection of lines in two product pictures in the printing process. And harmonious cooperation between product box cover and inner box.
Inspiration: The function of the product is to protect eyes and relieve eye fatigue.Young women are the main consumers. According to the consumer groups, the series packaging is divided into youth type and adult type, which are expressed in simple and interesting visual form. The capital letter E is a common form of Chinese visual acuity chart, and consumers are familiar with it. Using “E” as the main visual elements not only echoes the product characteristics but also increases the interest.
Project Duration: The project started in October 2020 in Beijing and finished in November 2020 in Beijing
Operation Flow: This is a product of eye mask. The function of the product is to protect eyes and relieve eye fatigue, and bring a healthy and comfortable experience. A complete visual chart is showed on the side after the box is opened, which is familiar to consumers and could be used to test vision simply. This makes the products more interesting.