Artbird Primary Function: Pakejeng ea Sesepa by Zhangyong Hou

Artbird Primary Function: Pakejeng ea Sesepa by Zhangyong Hou is a highly esteemed winner of the very prestigious 2022 Moputso oa Silevera oa A' Design Award in Moralo wa Phuthelo Competition Category.

SileveraPhuthelo· 2022

Artbird Primary Function: Pakejeng ea Sesepa

by Zhangyong Hou

Client: Artbird

Moputso oa Silevera oa A' Design Award Winner in Phuthelo Category

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Verified Award Winner

Verify Award Status for #126154

View at A' Design Award Press Release Award Badge

Colors

The Design

About Artbird Primary Function: Pakejeng ea Sesepa

Book Text: Artbird ke letoto la pakejeng bakeng sa sesepa se entsoeng ka matsoho se nang le oli ea bohlokoa. Sesepa se seng le se seng se entsoe ka mafura a bohlokoa a tsoang lithoteng tse fapaneng, kahoo bara e 'ngoe le e 'ngoe e bontša mokhoa o fapaneng. Lebokose la kantle le sehiloe ka sebōpeho sa nkho, 'me sesepa se bonoa ka mokhoa oa ho buleha. Lebokose le leng le le leng le sebelisa sebōpeho se fapaneng sa nkho, kahoo pakete e 'ngoe le e 'ngoe e ikhethile. Lebokose le entsoe ka pampiri e khethehileng e nang le sebōpeho se matla. Mekhabiso e bolokoa e le nyenyane ka hore e bontše 'mala oa tlhaho oa pampiri le mokhoa oa sesepa. Moralo o fetisa boleng ba mosebetsi o entsoeng ka matsoho.

The Recognition

About the Moputso oa Silevera oa A' Design Award

Artbird Primary Function: Pakejeng ea Sesepa ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Artbird Primary Function: Pakejeng ea Sesepa e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Artbird Primary Function: Pakejeng ea Sesepa ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a series of hand-made essential oil soap packaging. The soap is hand-made from essential oil from different flowers, so the patterns of each soap are different. Based on this feature of the product, the designer hollowed out different vase patterns on the outer box, and put them into the soap packaging box, there are beautiful vases, and each vase pattern is different, Every product is unique. It's wonderful for the people who buy it.
Dimensions & Packaging: Net content 235g,length115mm,width75mm,height22mm
Tags: Soap packaging, packaging design, Limited packaging, essential oil soap
Production Technology: The special paper with strong texture is selected as the outer package, and various vase shapes are cut out on the box at the same time. Did not do too much decorative patterns, retain the product's own characteristics and the primary color of special paper.
Design Challenge: The most difficult part is how to make consumers treat it differently from traditional industrial products and find out the charm of pure handmade products. This is a challenge and also interesting. In the end, they found a solution, cutting different vase shapes on the box, making each product different.
Research: Handmade products are different from large industrial products in its uniqueness. Each product is different, and each product has its own unique story. It is like a work of art, condensing the efforts of craftsmen. In order to convey these ideas, the designer combines the soap and the same handmade vase together, so that no soap can bloom charming patterns.
Inspiration: Artists extract essential oil from flowers and pour essential oil and different materials into containers to make them. The gorgeous colors are like the sunset in the sky. The soaps made in this way are unique. Bathing with essential oil and soap, your skin looks like a porcelain vase. Why not cut out different vase shapes on the outer package! Each package is a beautiful work of art, and each vase design is different.
Project Duration: It will be launched in Dalian in January 2021 and completed in Dalian in February 2021
Operation Flow: Each package presents different patterns, which is the charm of handmade products
Team Members: Zhangyong Hou
Image Credits: #1#2#3#4#5 Creator Zhangyong Hou