The Wine Barrel Dilemma Sephuthelo by Antonia Skaraki

The Wine Barrel Dilemma Sephuthelo by Antonia Skaraki is a highly esteemed winner of the very prestigious 2022 Moputso oa Tšepe oa A' Design Award in Moralo wa Phuthelo Competition Category.

TšepePhuthelo· 2022

The Wine Barrel Dilemma Sephuthelo

by Antonia Skaraki

Client: The Wine Barrel

Moputso oa Tšepe oa A' Design Award Winner in Phuthelo Category

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Verified Award Winner

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Colors

The Design

About The Wine Barrel Dilemma Sephuthelo

Sephutheloana se fedisang qomatso ya ho kgetha veine e kgubedu kapa e tshweu. Barati ba veine jwale ba kgona ho natefelwa ke diveine ka bobedi ka har'a sephutheloana se le seng, moralo o nang le seswaro mme o amohela makuka a mabedi, e mong le e mong e na le sepompo sa yona se matlafatsang boiphihlelo ba ho latswa veine. Mohopolo o latela moralo wa veine e tswang lebokosong, e leng mohopolo wa ho fetisa veine ho tswa lekukeng le leholo ho ya lekukeng le lenyenyane e le hore e se lahlehelwe ke maemo a ona a tlhaho.

The Recognition

About the Moputso oa Tšepe oa A' Design Award

The Wine Barrel Dilemma Sephuthelo ke mohapi oa Moputso oa Tšepe oa A' Design Award, kananelo e hlomphehang e fuoang meralo e metle e finyellang litlhoko tsa porofeshenale le tsa indasteri tse lebelletsoeng ho lintho tse hlahisitsoeng tse entsoeng hantle. Bahapi ba Tšepe ba bontša bokhoni bo boholo, bokhethehi bo phahameng, kutloisiso ea litsebi le bokhoni ba boqapi ba baqapi ba bona. The Wine Barrel Dilemma Sephuthelo e lebelletsoe ho ba ntho e hlahisitsoeng e hlomphuoang haholo, e ratoang le e ratehang, e sebetsang le e nang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Tšepe oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa ea indasteri mme o na le litšobotsi tsa theknoloji tse nang le bokhoni tse amanang le tsebo le talenta. Ka lebaka la botlalo ba eona, The Wine Barrel Dilemma Sephuthelo e tšoanelehela tlhompho mme e entsoe ho fana ka ntlafatso ea bophelo e thusang ho etsa hore lefatše le be sebaka se molemo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project’s highlight was managing to make TheWineBarrelDilemma’s package the definite answer to the dilemma red wine or white wine just by creating a user-friendly experience of enjoying both.
Tags: Wine_Barrel, wine, Packaging, Design, Barrel, Dilemma, red, white, cellar, out_of_the_box
Production Technology: TheWineBarrel offers an easy to carry handle, allowing it to become a perfect gift for visiting friends or family, while its tap makes serving as simple as pouring water on a glass.
Design Challenge: The wooden wine barrel is converted to the main reference point of the brand, which differentiates it from the competition. Robust and absolute typography, special symbols, pyrographic markings, and handwritten elements transport the consumer to an imaginary cellar. In his own barrel. In the world of The Wine Barrel.
The color palette and the different symbolisms clearly separate the 4 product codes on the shelf, but retaining the "common denominator" of the relevant design.
Research: There are a lot of dividing opinions, even between good friends. A lot of times having a good time with company relies on decisions between choices, dilemmas. Our mission was to solve the problem of wine choosing, a very common dilemma found amongst most friendly gatherings, while, simultaneously, reversing the established idea that quality wine can only exist in a glass container.
Inspiration: There are a lot of dividing opinions, even between good friends. A lot of times having a good time with company relies on decisions between choices, dilemmas. Our mission was to solve the problem of wine choosing, a very common dilemma found amongst most friendly gatherings, while, simultaneously, reversing the established idea that quality wine can only exist in a glass container.
Project Duration: The Project started in April 2020 and is still ongoing
Operation Flow: The consumer is now able to buy and enjoy a packaging consisting of both red and white wine, without having to choose one over the other. This packaging applies perfectly to gatherings and parties.
Team Members: Creative Director: Antonia Skaraki
Art Director: Andreas Deskas
Image Credits: Image #1: Photographer Andreas Deskas
Image #2: Photographer Andreas Deskas
Image #3: Photographer Andreas Deskas
Image #4: Photographer Andreas Deskas
Image #5: Photographer Andreas Deskas
Video Credits: Chris Gerokostas