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Iguana Primary Function: Sepakete sa Seno se Fanang ka Matla by Linnikov Agency

Iguana Primary Function: Sepakete sa Seno se Fanang ka Matla by Linnikov Agency is a highly esteemed winner of the very prestigious 2022 Moputso oa Silevera oa A' Design Award in Moralo wa Phuthelo Competition Category.


SileveraPhuthelo· 2022

Iguana Primary Function: Sepakete sa Seno se Fanang ka Matla

by Linnikov Agency

Client: Iguana

Moputso oa Silevera oa A' Design Award Winner in Phuthelo Category

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Verified Award Winner

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Colors

The Design

About Iguana Primary Function: Sepakete sa Seno se Fanang ka Matla

Iguana ke moralo oa sepakete bakeng sa seno se fanang ka matla se rekisoang ka lithini tsa aluminium. Bokaholimo ba thini bo etsisa letlalo la iguana, ka sebopeho sa likhezhefolo le matšoao a mahoashoa a bontšang matla le mafolofolo. Tatso ka 'ngoe e tsejoa ka 'mala o fapaneng oa letlalo. Tatso ea pele e sebelisa botala, tatso ea litholoana tsa tropike e sebelisa lamunu le khauta, 'me tatso ea liberi tse khubelu e sebelisa 'mala o mofubelu. Mokhoa oa lingoliloeng o latela sebopeho sa mahoashoa, 'me phapano ea botšo le bosoeu e boloka lebitso le hlakile. Moralo o hataelloa holim'a aluminium, e leng se bopoang hore e be thini.

The Recognition

About the Moputso oa Silevera oa A' Design Award

Iguana Primary Function: Sepakete sa Seno se Fanang ka Matla ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Iguana Primary Function: Sepakete sa Seno se Fanang ka Matla e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Iguana Primary Function: Sepakete sa Seno se Fanang ka Matla ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Iguana Energy composition is perfectly balanced. All components perfectly complement each other, creating the energetic effect. All ingredients used in the production of Iguana are natural, giving the taste of invigorating explosive energy and strength!
Dimensions & Packaging
оriginal
Classic taste of invigorating energy

tropical fruits
Bright fruity taste with notes of citrus, designed to awaken your fire.

red berries
Perfect charge of berry energy
Tags
iguana, Energy drinks, can, Leather, scratches
Production Technology
Designs are printed on the aluminum and then crafted into a can
Design Challenge
It was necessary to model an iguana and pick up the skin.
Research
The customer came already with the name Iguana. Our agency had to develop the design of a power bank in three forms. Were offered several options, more simple and concise. And immediately the first option was conceived in the form of skin, the skin of an Iguana. this idea came up on its own. For even greater manifestation and identity, it was the power engineer who was asked to make scratches in the bank, which give a feeling of strength, energy. The font was proposed in the nature of scratches, so that the style would be solid. The contrast of the black-and-white font and bright colored skin makes the writing stand out well. several colors of skin were suggested on the jar depending on the type of flavor. There are three in total.
Inspiration
The very name of the product Iguana and the use of natural ingredients inspired the use of natural images, to show the jar that imitates the skin of the Iguana. The color of the skin changes depending on the taste. The original taste is - Green skin. Tropical flavor - orange/gold. Red Berries - Red Leather shows explosive scratches on this leather. They give a sense of the power and explosive effect that nature can give.
Project Duration
The project started in March 2021 in Lviv and ended in October 2021 in Lviv.
Operation Flow
Custom design will make the product stand out on the shelf.
Team Members
Art-Director and graphic designer: Lynnyk Dmytro
Designer 3D: Alexey Avduevsky

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