Moralo oa Guangliang 59Plus Flying CoBranded Mosebetsi oa Sehlooho: Sepakete sa Joala ka Wei Xu, Yonghui Dong and Rui Wang ke mohlodi oa khau e hlomphehang haholo ya 2022 Moputso oa Boronse oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Phuthelo.
BoronsePhuthelo· 2022
Guangliang 59Plus Flying CoBranded Mosebetsi oa Sehlooho: Sepakete sa Joala
ka Wei Xu, Yonghui Dong and Rui Wang
Moreki: Sichuan Guangliang Wine Industry Co., Ltd.
Mohlodi oa Moputso oa Boronse oa A' Design Award Mokhahleong oa Phuthelo
Mohlodi oa Khau ea Netefaditsweng
Netefatsa Boemo ba Khau bakeng sa #130643Moralo
Mabapi le Guangliang 59Plus Flying CoBranded Mosebetsi oa Sehlooho: Sepakete sa Joala
Mongolo oa Buka: Guangliang 59Plus Flying ke sepakete sa joala sa tokollo e lekanyelitsoeng se entsoeng hammoho le Dunhuang Museum. Moralo ona o kopanya likarolo tsa liforesko tsa Dunhuang le litšoantšo tsa sepakala sa China ho hlalosa ho batlisisoa ha bokahohle. Setšoantšo se bontša Apsara e fofang le seetsi sa sepakala menoana e amanang, e hokahanya moetlo le mahlale a sejoale-joale. Botlolo ke e tšoeu 'me e ka bonoa ka har'a eona. Peinté e fesetsoang e etsisa mofuta oa jade. Mokhoa oa ho beha mohlala ka bonnete bo phahameng o bontša setšoantšo ho pota-pota botlolo kaofela.
Kamohelo
Mabapi le Moputso oa Boronse oa A' Design Award
Guangliang 59Plus Flying CoBranded Mosebetsi oa Sehlooho: Sepakete sa Joala ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Guangliang 59Plus Flying CoBranded Mosebetsi oa Sehlooho: Sepakete sa Joala e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Guangliang 59Plus Flying CoBranded Mosebetsi oa Sehlooho: Sepakete sa Joala e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.
Ka Mora Moralo
Sete ya Boraditaba
Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.
- Boleng bo Ikhethang
- This limited edition liquor packaging is co-designed by Guangliang Wine Industry and Dunhuang Museum. The packaging encompassing the elements of Dunhuang frescoes and China Aerospace represents the exploration of the universe. Therefore, it embodies the traditional charm of Chinese aesthetics and creates an exquisite and elegant overall visual appearance.
- Boholo le Phuthelo
- Package size 83mm322mm, bottle height 287mm, diameter 75mm.
- Theknoloji ya Tlhahiso
- It adopts sprayed frosted paint to emulate the texture of jade and uses high precision all-over decoration firing process to 360-degree display the illustration.
- Phephetso ya Moralo
- The challenge lies in how to combine the elements of Dunhuang flying Apsaras and brand features. Overturning the ubiquitous packaging design of traditional culture by other counterparts, the design team thinks out of the box and renders the product a whole new visual effect by the contrast of the two dimensions of time and space to showcase the balance of science and tradition.
- Dipatlisiso
- Dunhuang flying Apsaras is an invaluable treasure of the Chinese culture, and a miracle created by Chinese artists for the world art history. Throughout the history, we remain committed to exploring the universe and the stars. Guangliang selects the pure white and diaphanous bottle, on which Dunhuang flying Apsaras and the high-tech astronaut are integrally printed on the appearance design, standing for the inheritance of the flying to the sky spirit.
- Kgothaletso
- The design aims to create a wholly different image of Fei tian, literally meaning fly to the sky. Fei tian has double meanings in Chinese, one being flying Apsaras in the frescoes of the Dunhuang Caves and another aerospace science and technology. In this connection, the illustration contains above two images, who are finger touching, forming a strong story-telling effect.
- Nako ya Projeke
- This product was started in July 2021, Chengdu, China, and was finished in October 2021.
- Litho tsa Sehlopha
- Designer: Wei Xu
Designer: Yonghui Dong
Designer: Rui Wang
E Tshehelitsweng
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