Valenlime Mosebetsi oa Mantlha: Sepakete by Wallrus Design Studio

Valenlime Mosebetsi oa Mantlha: Sepakete by Wallrus Design Studio is a highly esteemed winner of the very prestigious 2022 Moputso oa Boronse oa A' Design Award in Moralo wa Phuthelo Competition Category.

BoronsePhuthelo· 2022

Valenlime Mosebetsi oa Mantlha: Sepakete

by Wallrus Design Studio

Client: Valenlime Co.

Moputso oa Boronse oa A' Design Award Winner in Phuthelo Category

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Colors

The Design

About Valenlime Mosebetsi oa Mantlha: Sepakete

Mongolo oa Buka: Valenlime ke moralo oa sepakete sa litholoana le litholoana tse omisitsoeng tse se nang tsoekere kapa lintho tse eketsoang. Sepakete se na le bophara ba 110 mm, botebo ba 27.2 mm le bolelele ba 115 mm. Boholo bo khethiloe hore bo be bonolo ho jara le ho sebelisa matla a sekontaeneri sa thomo ka botlalo, e leng se fokotsang mokitlane oa kharebone oa lipalangoang. Mebala e khanyang ea ecoline le litšoantšo tse hatisitsoeng tsa litholoana li nkela linepe sebaka. Fenstere e bonahalang e bontša tholoana e omisitsoeng ea 'nete ka hare, 'me thulusi ea hemp e le pel'a moeli e hokahanya setšoantšo le se ka hare ho sepakete.

The Recognition

About the Moputso oa Boronse oa A' Design Award

Valenlime Mosebetsi oa Mantlha: Sepakete ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Valenlime Mosebetsi oa Mantlha: Sepakete e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Valenlime Mosebetsi oa Mantlha: Sepakete e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Valenlime, a Swedish nuts and dried fruit producer and supplier, is aiming to substitute these healthy titbits which are without any sugar or additives for munchies and other common snacks in the market. The whole order of Valenlime, a brand originated from nature, was designing an attractive and lovely packaging which easily could convey the brand's message, love for nature!
Dimensions & Packaging: Width 110mm x Depth 27.2mm x Height 115mm
Tags: Dried Fruit, Packaging, Creative Design, Valenlime
Production Technology: Using bright ecoline color, the illustration of the fruits have substituted for their pictures to make it more pleasant and inviting. In addition, we need a display window on the package, which has been provided by combining the fruit illustrations with a transparent part showing real dried fruits inside the package to induce the natural origin of the product. The hemp thread in the border of illustration and transparent part, symbolizes tying the image to the reality.
Design Challenge: We have faced a tricky challenge about showing the feelings properly. Therefore, we started by the structure. At this level we have made an effort to use the best material, as well as minimization of plastic use to lessen damage of nature.
However, the next challenge was accurate conveying of the brand's message to its customers. After too much research, we realized that the answer is not that much complicated; it lies in nature!
Research: The other critical point which has been considered in this design is transportation. By precise calculation and several trials and errors, we came up with a dimension for the package, not only convenient for the costumer but also let maximum usage of container capacity in each transfer; which means Carbon footprint mitigation and less destruction of nature.
However, the next challenge was accurate conveying of the brand's message to its customers. After too much research, we realized that the answer is not that much complicated; it lies in nature!
Inspiration: The critical point which has been considered in this design is transportation. By precise calculation and several trials and errors, we came up with a dimension for the package, not only convenient for the costumer but also let maximum usage of container capacity in each transfer; which means Carbon footprint mitigation and less destruction of nature.
Project Duration: This project was started at January 2018 in Tehran-Iran and was ended on September 2018
Operation Flow: The other critical point which has been considered in this design is transportation. By precise calculation and several trials and errors, we came up with a dimension for the package, not only convenient for the costumer but also let maximum usage of container capacity in each transfer; which means Carbon footprint mitigation and less destruction of nature.
Team Members: Illustrator: Matin Mirzaei
Design Director: Iman Ale Mozaffar
Image Credits: Illustrator: Matin Mirzaei
Design Director: Iman Ale Mozaffar