Tuliplanet Gifts Mosebetsi oa Mantlha: Sepakete sa Tee by Leung MukChi is a highly esteemed winner of the very prestigious 2023 Moputso oa Boronse oa A' Design Award in Moralo wa Phuthelo Competition Category.
BoronsePhuthelo· 2023
Tuliplanet Gifts Mosebetsi oa Mantlha: Sepakete sa Tee
by Leung MukChi
Client: Shenzhen Endess3 Culture Communication Co., Ltd
Moputso oa Boronse oa A' Design Award Winner in Phuthelo Category
Verified Award Winner
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About Tuliplanet Gifts Mosebetsi oa Mantlha: Sepakete sa Tee
Mongolo oa Buka: Tuliplanet Gifts ke lebokose la tea le nehelanoang le entsoeng bakeng sa letshwao la tee la Machaena. Sepakete se hahiloe ho pota-pota letshwao la khoebo, le bontšang nkoe e tšoereng thulipe ka molomo. Setšoantšo sena se supa mohopolo oa hore le nkoe e ka emisa ho nkga sefate. Mekhoa ea setso e joalo ka crane, maru a lehlohonolo le serapa sa tee e sebelisitsoe bokeseng bona. Lintlha tsena li hokahanya tee e ka hare le tlhaho hape le lefa la setso sa Machaena. Morero ke ho bontša hore batho ba phelang mehleng ea lehae ba sa ntse ba ka fumana nako e khutsitseng le ea moea ka ho noa tee.
The Recognition
About the Moputso oa Boronse oa A' Design Award
Tuliplanet Gifts Mosebetsi oa Mantlha: Sepakete sa Tee ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Tuliplanet Gifts Mosebetsi oa Mantlha: Sepakete sa Tee e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Tuliplanet Gifts Mosebetsi oa Mantlha: Sepakete sa Tee e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a tea gift box design. The design was constructed by a list of key terms such as, the metaphor of the logo "in me the tiger sniffs the rose", surrounded by a mental field, cultural inherited and tea. These ideas finally turn out to visual elements, for instance, Crane, auspicious clouds, tea garden, etc. All the elements are used for expressing the key theme - although we are living in a materialistic era, we could still have the connection between nature and spiritual world by drinking tea.
- Tags
- Oriental aesthetics, Chinese traditional culture, Lu Yu: Cha Jing, Tea etiquette Chinese year of the tiger, Mid-Autumn Festival
- Inspiration
- The founder born in the year of "Tiger". As it knows as the "king of beast"so that it becomes the key visual element of the brand. As you can see that the logo is a tulip held in the mouth of a tiger, it has a meaning of "in me the tiger sniffs the rose", the idea has also extended to the gift box design.
- Project Duration
- Finished in Guangzhou on August 27th, 2021
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