China Qing Sephutheloana sa Seno sa Tee by Dingding Li

China Qing Sephutheloana sa Seno sa Tee by Dingding Li is a highly esteemed winner of the very prestigious 2023 Moputso oa Boronse oa A' Design Award in Moralo wa Phuthelo Competition Category.

BoronsePhuthelo· 2023

China Qing Sephutheloana sa Seno sa Tee

by Dingding Li

Client: The Soloist

Moputso oa Boronse oa A' Design Award Winner in Phuthelo Category

11,113

Verified Award Winner

Verify Award Status for #143327

View at A' Design Award Press Release Award Badge

Colors

The Design

About China Qing Sephutheloana sa Seno sa Tee

Tee ya Oolong e boetse e bitswa Tee ya Qing naheng ya China, kahoo e ile ya bitswa China Qing. Botlolo ya tee e boreleli le e potoloha, sekoahelo sa botlolo se sesweu le botlolo ya mmala wa turquoise-lamunu di sehilwe ka matshwao a bonolo a Sechaena le Senyesemane a China Qing. Ha dileyebole di fuwa, ke dino tse pedi tsa tee tse hlakileng; ha dileyebole di patiwe, ke dino tse pedi tse hlwekileng. Ha o bula sekoahelo sa botlolo mme o nwa mollo wa pele, tee e hlwekileng le e monate e lahlehileng ka nako e telele e tla ka tatso ya bobebe kapa e teteaneng ya tee ya oolong, e tsosa borumo ka pela, mme e kgutla bukanang ho ya tshimolohong, mohlomong ke tatso ya bophelo.

The Recognition

About the Moputso oa Boronse oa A' Design Award

China Qing Sephutheloana sa Seno sa Tee ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. China Qing Sephutheloana sa Seno sa Tee e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. China Qing Sephutheloana sa Seno sa Tee e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Oolong Tea is also known as Qing Tea in China. It is a kind of tea unique to China. The smooth and round tea bottle, white bottle cap and turquoise-orange bottle are engraved with the subtle Chinese and English marks of China Qing. The transparent bottle bottom shows two kinds of tea colors: Mild and Concentrated. When the labels are given, there are two explicit and elegant tea drinks; when the labels are hidden, there are two mysterious and limpid drinks.
Dimensions & Packaging: Bottle size: Diameter 60mm x Height 180mm
Single label size: Length 220mm x Width 60mm
Gift box size: Length 41mm x Width 26mm x Height 63mm
Tags: tea, packaging, Chinese, beverage, branding
Production Technology: PET polyester bottle cap and bottle body, partial spot color screen printing and laser engraving. Environmentally friendly art paper, spot color printing, partial hot silver process.
Design Challenge: China Qing was defined as a intellectual and minimalist style at the beginning of its creation, but most of the bottled tea in the market already has a stereotyped image, which requires more accurate creative extraction and visual expression to present a simple and refreshing design. Finally, after constant speculation and repeated practice, this effect was achieved.
Research: All the creative elements of China Qing strive to provide a new visual presentation method and more cultural integration for the market of similar products, further thinking about the phenomena existing in modern society, relying on the traditional tea culture, integrating into a new visual language and way of experience, and hoping to have new inspiration.
Inspiration: "Bodhi is fundamentally without any tree, the bright mirror is also not a stand. Fundamentally there is not a single thing, where could any dust be attracted?" This poem is from the "Bodhi Buddhist Hymn" of the Tang Dynasty in China. You can gently remove the label and faithfully keep the high light. The mild and concentrated fragrances are all in the artistic mood. These are the inspirations for China Qing.
Project Duration: The project started in May 2022 and completed on June 2020, Shanghai.
Operation Flow: Round and smooth bottle body, whilst exquisite to the touch. Delicate details of printing and laser engraving, reflect the strict quality requirements of brands and products. Removable labels provide consumers with a new experience and visual presentation, thereby deepening the memory of the product.
Team Members: Designer: Li Dingding
Image Credits: Designer: Li Dingding