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Freeze Into Fragment of Time Mosebetsi wa Mantlha: Sepakete sa Lipstick by Tiger Pan

Freeze Into Fragment of Time Mosebetsi wa Mantlha: Sepakete sa Lipstick by Tiger Pan is a highly esteemed winner of the very prestigious 2023 Moputso oa Boronse oa A' Design Award in Moralo wa Phuthelo Competition Category.


BoronsePhuthelo· 2023

Freeze Into Fragment of Time Mosebetsi wa Mantlha: Sepakete sa Lipstick

by Tiger Pan

Client: Carslan Group (hong Kong) Co., Limited

Moputso oa Boronse oa A' Design Award Winner in Phuthelo Category

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Verified Award Winner

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Colors

The Design

About Freeze Into Fragment of Time Mosebetsi wa Mantlha: Sepakete sa Lipstick

Mongolo wa Buka: Freeze Into Fragment of Time ke sepakete sa lipstick se bululetsweng ke hourglass. 'Mele wa sona o bopilwe joalo ka hourglass 'me o koahetswe ka PETG e bonaletsang haholo, kahoo sehlahiswa sena se tshwana le hourglass e tsitsitseng ka hare ho leqhwa. Bokaholimo bo bopilwe ke mekgahlelo e mengata e sa lekanang e fapaneng e fetisang leseli le fokolang hore e be leseli le khanyang. Mokgwa wa ho kenya nala habedi (two-time injection molding) o ile wa ntlafatswa ho thibela ho fokotseha ha ntho eo sepakete se entsweng ka yona le ho se lekane ha bokaholimo, ha ho ntse ho bolokwa tsela eo leseli le fetohang ka yona. Sepakete se na le boholo ba dimilimithara tse 20 ka 20 ka 80.

The Recognition

About the Moputso oa Boronse oa A' Design Award

Freeze Into Fragment of Time Mosebetsi wa Mantlha: Sepakete sa Lipstick ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Freeze Into Fragment of Time Mosebetsi wa Mantlha: Sepakete sa Lipstick e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Freeze Into Fragment of Time Mosebetsi wa Mantlha: Sepakete sa Lipstick e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Carslan aim for a groundbreaking lipstick. “Sand of Time” is the major inspiration of the design, conveying the sense that all cosmetic products should basically stop time flowing away and thus help women to keep their beauty and grace at any age. Use deconstructionism to express the idea that all women with different personalities and values should be respected. So the irregular multifaceted scales are shaped, which can reflect even a weakest beam of light into a highlight to the product.
Dimensions & Packaging
Width 20mm x Depth 20mm x Height 80mm
Tags
lipstick, time, cosmetics, highlight, beauty,Tiger Pan
Production Technology
We adopt them to achieve more effective communication with young consumers. With this new package, Carslan makes its way to rejuvenate the brand.And because we don't want to give up the dreamy feeling refracted by the solid material, we specifically researched a two-time injection molding method. It solves the problem of material shrinkage and surface unevenness due to thickness while retaining light refraction.
Design Challenge
Carslan, a fashionable cosmetics brand born in 2001, always keeps a keen sense of the international youth trend culture. Although they have become leading cosmetics experts with excellent quality and global production and R&D, consumers' memories of Carslan lipstick are almost vague. How to stand out in the homogenized cosmetics industry has become the subject of this product packaging upgrade research.
Research
Carslan is a top-notch cosmetic brand in China so they aim for a groundbreaking lipstick.
Inspiration
The inspiration comes from the function of cosmetics, which is to help people to remain young and forget about age. Ice to freeze the hourglass visualizes the aim of lipstick, to stop time pass and secure beauty.
Project Duration
The project lasts 2 months, designed in Shenzhen and produced in Beijing.
Operation Flow
Hourglass-like body covered by highly transparent PETG, which turns the product into an hourglass frozen by ice cube, conveying the sense that all cosmetic products should basically stop time flowing away and thus help women to keep their beauty and grace at any age.
Team Members
Chief Designer: Tiger Pan
Assistant Designer: Yahui Wang
Technical Support: Zhangkun Xie
Technical Support: Miaorong Lu
Video Editing: Chao Ma
Project Manager: Hua You
Image Credits
Tiger Pan

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