Oliv Sephuthelo sa Oli ea Mohloaare by Victor Weiss

Oliv Sephuthelo sa Oli ea Mohloaare by Victor Weiss is a highly esteemed winner of the very prestigious 2023 Moputso oa Silevera oa A' Design Award in Moralo wa Phuthelo Competition Category.

SileveraPhuthelo· 2023

Oliv Sephuthelo sa Oli ea Mohloaare

by Victor Weiss

Client: Victor Weiss

Moputso oa Silevera oa A' Design Award Winner in Phuthelo Category

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Colors

The Design

About Oliv Sephuthelo sa Oli ea Mohloaare

Oliv ke moralo oa sephuthelo bakeng sa lebitso la khoebo la Sweden la oli ea mohloaare ea extra virgin. Botlolo e kholo e entsoe ka khalase ea borosilicate e nang le sebopeho se benyang se senolang 'mala oa oli. Oli ea mohloaare hangata e rekisoa ka har'a khalase e nang le 'mala kapa ka har'a makotikoti ho fokotsa ho pepesehela khanya ea letsatsi. Motsoako oa khalase o nang le patent o ile oa etsoa le moetsi oa molekane ho boloka oli e bonahala le ho sireletsa boleng ba eona. Botlolo ea bobeli, ea oli e nang le tatso, e na le leibole e sa benyeng e hatisitsoeng ka letsoho e nang le foil e putsoa e nang le sebopeho. Lebokose le letšo le tletse ka lehong la hinoki le sehiloeng likotoana.

The Recognition

About the Moputso oa Silevera oa A' Design Award

Oliv Sephuthelo sa Oli ea Mohloaare ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Oliv Sephuthelo sa Oli ea Mohloaare e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Oliv Sephuthelo sa Oli ea Mohloaare ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Oliv is an Extra Virgin Olive Oil brand from Sweden. One of the pioneers to grow Frantoio trees in Sweden and export world wide. They produce a high quality and exclusive product.
Dimensions & Packaging: - 1. Standard Oliv pack
265.1mm
500 ml
675g

- 2. "Tequila" Style Bottle (special flavored)

174.1mm
375ml
420g
Tags: Branding, Packaging, Olive, Oil, Swedish, Sweden, Elegant, Pack, Box, Clean, Minimal, Oliv, Textures, Weiss, VictorWeiss, Extravirgin,
Production Technology: For the primary product bottle, we went for a glass with glossy finish that reflects in the light and is great for showcasing vibrant colors. For the secondary product bottle, a specialty Oil that carries peppery notes on the finish (arugula and mustard greens) we chose a clean, hand printed matte label with blue textured foil on the logo. Both bottles are made from Borosilicate glass. The box is all black in color and the logo in matte. The box is filled with finely shredded timber made of hinoki wood, most popular for its fragrance.
Design Challenge: The most challenging part of this project was the choice of the glass. As it should be elegant and sustainable, but most importantly preserve the product quality. To display the color of the Extra Virgin Olive oil, was also a priority for Emma. Usually olive oil packagings will be in tinted glass or tins to avoid exposure to sunlight. However, along with a partner manufacturer, we were able to put together a patent combination of Borosilicate glass and specific ingredients (confidencial) which created the perfect material; a unique semi clear glass that maintains the visibility and the product quality of the Extra Virgin Olive Oil.
Research: Emma Olsson, the founder, aims to show the world that it is possible to grow Frantoio trees and produce olive oil in the cold weather of Sweden. This is unique because Frantoio trees are commonly known to require a Mediterranean-like climate in order to survive. In honor of this iconic fact we chose to include the Swedish flag into the branding and packaging. Through this we aim to inspire pride in the swedish market and spark curiosity of other nations.
Inspiration: From a beautiful Frantoio tree farm in Sweden, to a strong online presence. Oliv is the perfect combination of quality, class and modernity. We are inspired by the minimalist movement to create a clean and bold design.
Project Duration: The project started in May 2020, and was completed in November 2020. The Victor Weiss Studio is located in Blumenau, Brazil and Oliv is from Skane in Sweden. The brand launch is expected in early 2023 as it has faced challenges since the pandemic.