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Jelly Fresh Sephuthelo sa Dinoko by Rodrigo Chiaparini

Jelly Fresh Sephuthelo sa Dinoko by Rodrigo Chiaparini is a highly esteemed winner of the very prestigious 2023 Moputso oa Silevera oa A' Design Award in Moralo wa Phuthelo Competition Category.


SileveraPhuthelo· 2023

Jelly Fresh Sephuthelo sa Dinoko

by Rodrigo Chiaparini

Client: Chiapa Design

Moputso oa Silevera oa A' Design Award Winner in Phuthelo Category

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Colors

The Design

About Jelly Fresh Sephuthelo sa Dinoko

Jelly Fresh ke mohopolo wa sephuthelo bakeng sa mofuta wa dinoko tsa phofo tse etseditsweng ho lokisetsa tlhapi. Moqapi ona o susumetswa ke setshwantsho sa moshanyana wa dikoranta mme o hopotsa mokgwa wa kgale wa ho phuthela tlhapi e ntjha ka pampiri. Setshwantsho sa moshanyana wa dikoranta se kopantswe le mokgwa wa mengolo, tlhophiso le dikarolo tsa ditshwantsho ho theha kamano le moreki. Mofuta ona o kenyelletsa ditatso tse tharo le mefuta e mmedi ya diphuthelo, kahoo dinoko di bonolo ho sebediswa ka kitjhineng. Tlhophiso ya sejwale-jwale e hlwekileng e nang le mebala e ikgethang e thusa hore makotikoti a hlahelle sheleveng.

The Recognition

About the Moputso oa Silevera oa A' Design Award

Jelly Fresh Sephuthelo sa Dinoko ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Jelly Fresh Sephuthelo sa Dinoko e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Jelly Fresh Sephuthelo sa Dinoko ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Inspired by the figure of the newspaper boy, Jelly Fresh brings back the ancient habit of wrapping fresh fish. With a series of powder seasonings created especially for the preparation of all types of fish, Jelly Fresh comes in three flavors and two different types of packaging, aiming to facilitate its use in the kitchen.
Dimensions & Packaging
As mentioned before, the products are presented in can mockups aiming the use of appropriate materials for the segment. We cannot provide dimensions since it is a conceptual project.
Tags
brand, packaging, fish brand, packaging seasoning design
Production Technology
It's a Concept Design Project.
Design Challenge
Since it is a conceptual project we didn't have difficulties with the process. Our team is well synchronized in techniques and thoughts which helps in the creative process.
Research
We did not create or develop research for the creation of this project.
Inspiration
Our inspiration was to create a design that has modern and premium appeal to the public combined with exclusively smoked sea products.
Project Duration
The project started in Sao Paulo in January 2023 and finished in February 2023. The project was well accepted in websites and design blogs and until today it receives proposals of publications in packaging and design books.
Operation Flow
A good design always calls the attention of the spectator. The surprise increases if the product inside has quality as well. Creating products that come out of the ordinary is something that we always take into consideration, both in real and conceptual projects.
Team Members
Creative Director and Designer: Rodrigo Chiaparini
Design Assistant: Amanda Rodrigues
Design Assistant: Anna Balardin

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Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

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