Serum Sephutheloana sa Dihlahiswa tsa Bontle by Andromachi Kakava

Serum Sephutheloana sa Dihlahiswa tsa Bontle by Andromachi Kakava is a highly esteemed winner of the very prestigious 2024 Moputso oa Tšepe oa A' Design Award in Moralo wa Phuthelo Competition Category.

TšepePhuthelo· 2024

Serum Sephutheloana sa Dihlahiswa tsa Bontle

by Andromachi Kakava

Client: ABC Design Communication

Moputso oa Tšepe oa A' Design Award Winner in Phuthelo Category

15,976
Verified Award Winner
Verify Award Status for #152722

View at A' Design Award Press Release Award Badge

Colors

The Design

About Serum Sephutheloana sa Dihlahiswa tsa Bontle

Letšoao la sona la pono le folaga ya grand prix di bua ka lebelo le bokgoni ba sehlahiswa ho lwantsha diripa. Ponelopele ya matla le lebelo la bokgoni ba ho aha hape ba sehlahiswa letlalong la motho e bile kgothatso ya moralo wa pono. Ho totobatsa bokgoni ba sona, kgothatso e bile folaga e metsho le e tshweu e nang le ditsheke tsa grand prix, e bontshang thomello e potlakileng ya sehlahiswa sa ho fana ka tshireletso letlalong. Karolo e thata ka ho fetisisa ya tshebetso e bile tshebedisano le mongadi, e le ho fihlella ho phahamisa hodima lebokoso la silevera.

The Recognition

About the Moputso oa Tšepe oa A' Design Award

Serum Sephutheloana sa Dihlahiswa tsa Bontle ke mohapi oa Moputso oa Tšepe oa A' Design Award, kananelo e hlomphehang e fuoang meralo e metle e finyellang litlhoko tsa porofeshenale le tsa indasteri tse lebelletsoeng ho lintho tse hlahisitsoeng tse entsoeng hantle. Bahapi ba Tšepe ba bontša bokhoni bo boholo, bokhethehi bo phahameng, kutloisiso ea litsebi le bokhoni ba boqapi ba baqapi ba bona. Serum Sephutheloana sa Dihlahiswa tsa Bontle e lebelletsoe ho ba ntho e hlahisitsoeng e hlomphuoang haholo, e ratoang le e ratehang, e sebetsang le e nang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Tšepe oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa ea indasteri mme o na le litšobotsi tsa theknoloji tse nang le bokhoni tse amanang le tsebo le talenta. Ka lebaka la botlalo ba eona, Serum Sephutheloana sa Dihlahiswa tsa Bontle e tšoanelehela tlhompho mme e entsoe ho fana ka ntlafatso ea bophelo e thusang ho etsa hore lefatše le be sebaka se molemo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Frezyderm's Face Serum boxes are intended for doctors only and was created to be given to them as an information promotion kit.
Its visual symbolism with the grand prix flag communicates the speed and effectiveness of the product's anti-wrinkle action.
Dimensions & Packaging: Box: Width 202,5mm x Depth 46,623mm x Height 108,3mm
Tags: cosmetics, frezyderm, serum, silver, packaging
Production Technology: The Series contains 6 different Serums that help skin elasticity, reduce wrinkles and moisturize the skin, enhancing the basic skin care cream.
The metallic texture of the packaging combined with the embossed pattern, the colors and the FACE SERUM logo herald a unique and effective action.
Design Challenge: The hardest part of the process was the collaboration with the printer, in order to achieve the emboss on the silver box.
Research: Frezyderm's Face Serum boxes where created to be given to doctors as information and as a treatment suggestion for their patients.
The reference to the power and speed of the product in rebuilding the skin was the inspiration for the visual design with a checkered pattern dominating printed and embossed on the metallic paper.
So the symbolism wins the impressions and the experts are conquered.
Inspiration: The reflection of the power and speed of reconstructive abilities of the product on the human skin was the inspiration behind the visual design.
To underline its capacity, we were inspired after the black and white checkered flag of the grand prix, marking the product's rapid launch at providing the skin with protection.
Project Duration: The project started in April 2022 in Athens and finished in November 2022 in Athens.
Operation Flow: Frezyderm Face Serum case is addressed to dermatologists specifically and was created to be distributed to them as information promotion kit.
Team Members: George Ziakas
Andromachi Kakava