Notoginseng Sephutheloana sa Moriana by Zhaocheng He is a highly esteemed winner of the very prestigious 2024 Moputso oa Boronse oa A' Design Award in Moralo wa Phuthelo Competition Category.
BoronsePhuthelo· 2024
Notoginseng Sephutheloana sa Moriana
by Zhaocheng He
Client: Wen Guan Zhuang
Moputso oa Boronse oa A' Design Award Winner in Phuthelo Category
Verified Award Winner
Verify Award Status for #159869The Design
About Notoginseng Sephutheloana sa Moriana
Notoginseng Radix Et Rhizoma ke moriana wa setso wa Machaena o nang le ditlamorao tsa pheko tse ntle haholo. Kopanyo ya matheba sephuthelaneng e bopa sebopego sa thaba, e leng se supang tikoloho ya kgolo ya phofo ya Panax notoginseng le ho bontsha sebopego sa yona sa phofo. Moralo wa sephutheloana sena ka botsho le botala o thuba pono ya setso indastering, o etsa hore sephutheloana se tlale feshene le boleng. Phuthelelo ya lebokose la ka hare e hlophisitswe mme e kopantswe ho theha setshwantsho sa naha se tletseng mohopolo wa bonono ba Bochabela.
The Recognition
About the Moputso oa Boronse oa A' Design Award
Notoginseng Sephutheloana sa Moriana ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Notoginseng Sephutheloana sa Moriana e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Notoginseng Sephutheloana sa Moriana e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Panax notoginseng is a traditional Chinese medicine. It is packaged in the form of dots to form the shape of mountains, which not only reflects the growing environment of panax notoginseng powder but also expresses its powdery form. The collision of black and blue makes the packaging full of fashion and quality sense. The packaging of the inner box is arranged and combined to form a landscape painting full of eastern artistic conception.
- Dimensions & Packaging
- 125mmX215mmX50mm
- Tags
- Health, medicine, fashion, artistic conception, powder
- Production Technology
- This outer box is made of tinplate with relief on top. The combination of matte and varnish gives a delicate feeling. There are four small boxes inside made of environmentally friendly paper.
- Design Challenge
- Most similar products in the market are mainly packaged in red and green, and we use black and blue to design this packaging, breaking the traditional understanding of the industry.
- Research
- Panax notoginseng is a traditional Chinese medicine. It has a very good therapeutic effect. Designing the powder form of Panax notoginseng through dots is not only a cultural inheritance and induction, but also an expression of modern aesthetics.
- Inspiration
- The inspiration comes from the mountains where Sanqi powder grows and the powdery form of Sanqi. The inspiration for the pattern of the sprawling mountain ranges comes from the famous ancient Chinese painting of thousands of miles of rivers and mountains.
- Project Duration
- The project lasts 2 month
- Operation Flow
- This packaging retains the characteristics of traditional Chinese medicine and enhances the brand's fashion sense through the collision of black and blue, bringing consumers a better brand impression.
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