Sui Li Sephutheloana sa Baijiu ea China ka Zhejiang Firstdot

Moralo oa Sui Li Sephutheloana sa Baijiu ea China ka Zhejiang Firstdot ke mohlodi oa khau e hlomphehang haholo ya 2025 Moputso oa Silevera oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Phuthelo.

SileveraPhuthelo· 2025

Sui Li Sephutheloana sa Baijiu ea China

ka Zhejiang Firstdot

Moreki: Anhui Golden Seed Winery Co., Ltd.

Mohlodi oa Moputso oa Silevera oa A' Design Award Mokhahleong oa Phuthelo

21,619

Mohlodi oa Khau ea Netefaditsweng

Netefatsa Boemo ba Khau bakeng sa #172275

Sheba ho A' Design Award Tokollo ya Boraditaba Baeche ya Moputso

Mebala

Moralo

Mabapi le Sui Li Sephutheloana sa Baijiu ea China

Sui Li ke moralo oa sephutheloana bakeng sa baijiu ea China. Botlolo e entsoe ka khalase ea high borosilicate, e khethiloeng ka lebaka la ho hlaka le ho hanyetsa ho senyeha, e le hore 'mala oa joala o lule o bonahala. Leibole e nang le sebōpeho sa peo e khauta e entsoe ka khatiso ea phetiso ea tšepe (metallic transfer printing) bakeng sa sebopeho sa dimensione tse tharo. Sebopeho sa methapo ea peo holim'a botlolo se eketsa boleng ba ho angoa. Lebokose la mpho le sebelisa khatabote e silevera e nang le mekoloko e mesoeu ea nōka e hatisitsoeng ka skrine, e ntlafalitsoeng ka ts'ebetso ea UV. Khauta, botšo le bosoeu li theha phapang e hlakileng. Setšoantšo sa peo se supa khōlo le tšimoloho ea tlhaho ea seno sena.

Kamohelo

Mabapi le Moputso oa Silevera oa A' Design Award

Sui Li Sephutheloana sa Baijiu ea China ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Sui Li Sephutheloana sa Baijiu ea China e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Sui Li Sephutheloana sa Baijiu ea China ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang: Sui Li means a gift of nature, connecting humanity with the natural world, the past with the present. Each sip invites appreciation of natural beauty and the power of time. The packaging centers around the imagery of seeds, blending natural elements, Eastern philosophy, and modern design. The bottle features a texture resembling seed veins and a seed shaped label, visually narrating the cycle of life. Gold, black, and white contrast starkly on the bottle, creating a memorable brand identity.
Boholo le Phuthelo: 85*85*176
Lithegi: Chinese Baijiu Packaging, New Chinese Aesthetics, Seed Imagery, Geography and Culture, Bold Color Contrast
Theknoloji ya Tlhahiso: The bottle is crafted from high borosilicate glass, chosen for exceptional clarity and corrosion resistance to perfectly display the hue and quality of the liquor.
The golden seed label combines metallic transfer printing with specialized techniques, presenting a more three dimensional and vivid effect.
For the gift box, silver cardstock forms the base, while screen printed white river contours is further enhanced with UV processing for detail precision and refinement.
Phephetso ya Moralo: To create an emotional bond between the brand and consumers, the packaging visually narrates a life journey of the seed from beginning to full growth. The gold seed shaped label bears Chinese characters of Sui Li, meaning the gift of nature. This is complemented by the seed vein texture on the bottle, symbolizing the continuum of life and the maturation of premium liquor. The color combinations and river contours on the box amplify the natural essence and geographic distinction of the brand.
Dipatlisiso: The rise of new Chinese aesthetics reflects current market trends, where designs blending natural elements, Eastern philosophy and contemporary techniques resonate deeply with consumers. The geographic distinction of the golden brewing zone at latitude 33 degrees north creates a competitive edge for the brand. Building on these insights, the design centers around the imagery of seeds. Every packaging element communicates the brands dedication to nature, craftsmanship, and cultural value.
Kgothaletso: The design is inspired by Eastern natural philosophies and the vitality embodied in seeds. As the origin of life, seeds represent nurturing, growth, and infinite potential, much like the transformation process from raw materials to premium Chinese Baijiu. Other key visual elements include the golden brewing region at latitude 33 degrees north with its unique natural advantages, and the rivers representing the flow and continuation of life.
Nako ya Projeke: The design and development of this project started in Anhui, China, in December 2024. It is scheduled to be launched in China, in December 2025.
Tsamaiso ya Mosebetsi: The packaging design prioritizes user experience. The seed vein texture on the bottle surface and metallic gold seed label enhance overall visual appeal while bringing tangible natural charm to consumers with tactile interaction.
Product information is presented with clear visual hierarchy, enabling immediate understanding of key attributes.
Litho tsa Sehlopha: Qiaoling Xu
Xueyu Xie
Shuyu Qiao
Xudong Wang
Weiwei Lou