Songfengruo Ancient Tree Sephutheloana sa Tee e Ntšo by Jiayi Lu and Yang Xu

Songfengruo Ancient Tree Sephutheloana sa Tee e Ntšo by Jiayi Lu and Yang Xu is a highly esteemed winner of the very prestigious 2026 Moputso oa Boronse oa A' Design Award in Moralo wa Phuthelo Competition Category.

BoronsePhuthelo· 2026

Songfengruo Ancient Tree Sephutheloana sa Tee e Ntšo

by Jiayi Lu and Yang Xu

Client: Songfengruo

Moputso oa Boronse oa A' Design Award Winner in Phuthelo Category

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Colors

The Design

About Songfengruo Ancient Tree Sephutheloana sa Tee e Ntšo

Songfengruo Ancient Tree ke lebokose la mpho le entsoeng bakeng sa tee e ntšo ea boemo bo phahameng. Lebokose le ka ntle le lekana 240 mm ka 60 mm ka 240 mm 'me le na le matlwaneng a mararo a manyenyane a hulehang, e mong le e mong e le 65 mm ka 40 mm ka 150 mm. Letshwao la linaleli tsa phaene le entsoe bakeng sa lebitso la khoebo 'me la phetoa e le paterone e ratanang holim'a matlwaneng ao. Khatiso ea relief e se nang mebala e eketsa botebo pampiring e bataletseng. Matlwaneng a hlophisitsoeng ka nepo a hopotsa lesira le menoang la China. Mebala e sootho e lefifi le pampiri e nang le likhoele le sebōpeho sa tee li bontša boikemisetso ba lebitso la khoebo ba ho latela tlhaho, bophelo bo botle, le boleng bo phahameng.

The Recognition

About the Moputso oa Boronse oa A' Design Award

Songfengruo Ancient Tree Sephutheloana sa Tee e Ntšo ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Songfengruo Ancient Tree Sephutheloana sa Tee e Ntšo e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Songfengruo Ancient Tree Sephutheloana sa Tee e Ntšo e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Songfengruo, a brand originating from the tea-producing region of China, is rooted in exploring premium tea gardens, bringing high-quality tea to tea lovers and extending the beauty of tea art into everyday life.
Dimensions & Packaging: Gift box size，length 240mm x width 60mm x Height 240mm, Tea box，length 65mm x width 40mm x Height 150mm.
Tags: Branding, Packaging, Tea
Production Technology: The overall color scheme of the tea packaging uses dark brown tones, and it is made with artistically expressive paper to showcase the brand's pursuit of "nature, health, and quality".
Design Challenge: The brand's founder is deeply rooted in exploring premium tea gardens, bringing high-quality tea to tea lovers, extending the beauty of tea art into everyday life, and conveying premium tea with the intention of gift-giving. Zen-inspired tea ceremonies exude an understated artistic charm.
Research: The overall color scheme uses dark brown tones and employs artistically expressive paper to showcase the brand's pursuit of "nature, health, and quality."
Inspiration: We created a pine needle symbol that is representative of the brand and enhanced brand recognition through the use of a single element and a tiled pattern. The pine needle pattern is tiled on the three individual drawers inside, and a colorless relief printing technique enhances the expressiveness of the flat paper. When the large box is opened, the three smaller drawers are neatly arranged, also alluding to the Chinese cultural concept of a screen.
Project Duration: The project started in February 2025 in Suzhou, China and finished in May 2024 in Suzhou, China.
Operation Flow: The outer box uses a simple and elegant color scheme, with subtle use of craftsmanship to enhance its sophistication. Within this single-color system, paper with tea fiber and texture is chosen to add detail and a sense of refinement.
Patents: Copyrights belong to Songfengruo, 2025.
Team Members: Art Director: Jiayi Lu and Graphic Design: Yang Xu, Photographer：Jiayi Lu
Image Credits: Image #1, Image #2, Image #3, Image #4, Image #5: Photographer Jiayi Lu, 2025.