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Si Te Baijiu Ho Phuthela Dino by Wen Liu and Yong Deng

Si Te Baijiu Ho Phuthela Dino by Wen Liu and Yong Deng is a highly esteemed winner of the very prestigious 2020 Moputso oa Silevera oa A' Design Award in Moralo wa Phuthelo Competition Category.


SileveraPhuthelo· 2020

Si Te Baijiu Ho Phuthela Dino

by Wen Liu and Yong Deng

Client: Sitir Liqlior Co., Ltd

Moputso oa Silevera oa A' Design Award Winner in Phuthelo Category

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Verified Award Winner

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Colors

The Design

About Si Te Baijiu Ho Phuthela Dino

Si Te Baijiu ke moralo wa ho phuthela dino tsa Chinese. Sephutheloana se khabisitsoe ka Palesa ya Baoxiang, mokgabiso wa kgale wa Machaena o nang le moelelo wa letlotlo le bophelo bo bolelele. Mokgabiso ona o kopantswe le mebala e matla ya botjhabela ho theha botle ba Chinese ba mehleng ena. Sephutheloana se entswe ka pampiri e ikgethang le lesela la silika, mme lehlakoreng le ka pele le entswe ka mokgwa wa ho loha. Lebitso la sehlahiswa le hlahisitswe kateng ya tshepe. Botlolo ke ya letsopa e nang le ho qetellwa ka dipalesa tse beswang. Sephutheloana se lekana 165 mm ka botelele, 135 mm ka bophara le 320 mm ka bophahamo.

The Recognition

About the Moputso oa Silevera oa A' Design Award

Si Te Baijiu Ho Phuthela Dino ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Si Te Baijiu Ho Phuthela Dino e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Si Te Baijiu Ho Phuthela Dino ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The design conveys a traditional Chinese culture and creates a fresh and delicate new pattern and image. Those new patterns and images with an oriental essence produce a contemporary Chinese aesthetic. The designers use the traditional culture element on the design. It seems the traditional culture in this design has been developed in a good way.
Dimensions & Packaging
The dimension of the product is 165mm in length, 135mm in width and 320mm in height.
Tags
Baijiu, Crafts, Oriental culture, Tradition, Flower
Production Technology
The using material of packaging constitutes with special paper and silk cloth. The front side of the packaging uses the weaving process. The name of the main product is attached to a metal card. The bottle material is a roasted flower on a ceramic bottle.
Design Challenge
The designers develop a packaging product design with oriental characteristics for Si Te Baijiu. The designers selected Bao Xiang Follower as the design object and determined the design style and direction after a series of investigations on the Chinese culture.
Research
The idea of packaging design develops an oriental characteristic effect. The designers selected Bao Xiang Follower as the design object and determined the design style and direction after a series of investigations on the Chinese culture.
Inspiration
The design idea of Si Te Baijiu has a strong oriental culture expression. Baoxiang Flower is an ancient Chinese traditional pattern in the East. Moreover, Baoxiang Flower is one of the auspicious three treasures and a decorative pattern with the meaning of treasure and immortal. The designers apply the Baoxiang Flower pattern with the bold oriental colour on the design. The design shows a modern Chinese aesthetics and develops Chinese culture.
Project Duration
The project started in May 2018 and finished in July 2018 in Shenzhen.
Operation Flow
The design aims to inherit the Chines cultural. The design intends to introduce Chinese culture toward the world.
Team Members
Designer: Wen Liu
Designer: Yong Deng
Designer: Weijie Kang
Image Credits
Image #1: Creator Wenliu, Si Te Baijiu, 2018.
Image #1: Creator Yong Deng, Si Te Baijiu, 2018.
Image #1: Creator Weijie Kang, Si Te Baijiu, 2018.
Image #1: Illustrator Li Chen, Si Te Baijiu, 2018.

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