Saintly Flavours Sete Sa Mpho Ea Lijo Tsa Gourmet by Jeremy Bonggu Kang

Saintly Flavours Sete Sa Mpho Ea Lijo Tsa Gourmet by Jeremy Bonggu Kang is a highly esteemed winner of the very prestigious 2020 Moputso oa Silevera oa A' Design Award in Moralo wa Phuthelo Competition Category.

SileveraPhuthelo· 2020

Saintly Flavours Sete Sa Mpho Ea Lijo Tsa Gourmet

by Jeremy Bonggu Kang

Client: Jeremy Bonggu Kang

Moputso oa Silevera oa A' Design Award Winner in Phuthelo Category

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Colors

The Design

About Saintly Flavours Sete Sa Mpho Ea Lijo Tsa Gourmet

Lits'oants'o tse ntle ke sejo sa limpho tsa lijo tse monate tse lebisang bareki ba mabenkele a phahameng. Kamora mokhoa oo lijo le ho jella li fetohileng feshene, ts'usumetso ea morero ona e tsoa ho sehlooho sa feshene sa Met Gala sa Katolike sa 2018. Jeremy Bonggu Kang o lekile ho theha chebahalo e khahlisang mahlo ea bareki ba mabenkele a phahameng, a sebelisa litšoantšo tse khabisitsoeng le tse tloaelehileng ho emisa moetlo o ruileng oa bonono le ho etsa lijo tsa boleng bo holimo Li-monastery tsa K'hatholike.

The Recognition

About the Moputso oa Silevera oa A' Design Award

Saintly Flavours Sete Sa Mpho Ea Lijo Tsa Gourmet ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Saintly Flavours Sete Sa Mpho Ea Lijo Tsa Gourmet e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Saintly Flavours Sete Sa Mpho Ea Lijo Tsa Gourmet ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The overall design of the project focuses on creating an artistic and luxurious look to catch the eyes of consumers of the high-end store, using the ornate and traditional style of illustrations to convey the theme of Catholicism.
Not only was the logo for the brand made in an etching style illustration, but the detailed illustrations of each Abbey were placed in medieval style hand drawn flames on the front of the label. The package was designed to serve the decorative purpose by itself while and after using it.
Dimensions & Packaging: Wine: 65mm x 65mm x 297mm
Jam: 61mm x 61mm x 122mm
Cheese: 103mm x 42mm x 103mm
Cracker: 204mm x 56mm x 56mm
Tags: Packaging design, Gourmet foods gift set, Logo design, illustration, wine, jam, cracker, luxury
Production Technology: To give an artistic and luxurious look, the thick papers with textures like an artist's sketchbook were used as the boxes and labels of each product of the gift set.
Design Challenge: The challenge of the project was to balance the beauty and fanciness of the ornamental elements from the rich tradition and the modern luxury appealing contemporary consumers. The usage of the chosen typeface and the mindful composition of graphic elements helped to win the balanced look of the outcome.
Inspiration: Along with the trend that food and the act of eating have become fashionable, the inspiration for the project comes from 2018's Met Gala fashion theme of Catholicism. The name of the brand, Saintly Flavours, represents the rich tradition of high-quality food made by medieval monasteries. The names of gourmet products from seven Abbeys of France represent the values of Catholicism such as Meditation, Benediction, Generosity, Moderation, Patience, Reward, Happiness, Integrity.
Project Duration: The project started and finished in 2018 in Vancouver.
Operation Flow: Inside of the fitted outer container, two wine bottles (one red wine and one white wine), one cracker box, and three jam jars are stacked up like an architecture.
Patents: Copyrights belong to Jeremy Bonggu Kang, 2018.
Image Credits: Image #1: Jeremy Bonggu Kang, 2018
Image #2: Jeremy Bonggu Kang, 2018
Image #3: Jeremy Bonggu Kang, 2018
Image #4: Jeremy Bonggu Kang, 2018
Image #5: Jeremy Bonggu Kang, 2018