Zhengyuanpu Travellers Series Mosebetsi wa Mantlha: Sepakete sa Tee ea Pu Er by Luo Xing and Chen Juhua and Fu Yating is a highly esteemed winner of the very prestigious 2020 Moputso oa Boronse oa A' Design Award in Moralo wa Phuthelo Competition Category.
BoronsePhuthelo· 2020
Zhengyuanpu Travellers Series Mosebetsi wa Mantlha: Sepakete sa Tee ea Pu Er
by Luo Xing and Chen Juhua and Fu Yating
Client: Jinde Design
Moputso oa Boronse oa A' Design Award Winner in Phuthelo Category
Verified Award Winner
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About Zhengyuanpu Travellers Series Mosebetsi wa Mantlha: Sepakete sa Tee ea Pu Er
Mongolo oa Buka: Zhengyuanpu Travellers Series ke moralo oa sepakete se nkehang habonolo bakeng sa tee ea Pu'er, e leng seno sa setso sa Machaena. Tee ea Pu'er hangata e rekisoa e le likuku tse hatelletsoeng tsa 357 gramo, tse lokelang ho butsoa ka selalane sa tee pele li phehoa. Travellers Series e tšoara karolo e nyenyane ho fapana, kahoo ha ho hlokahale disebediswa, moo lepokisi le futhumatsoang ka bonolo feela. Lepokisi le leng le le leng le lekana 50 ka 85 ka 3 milimithara le hlahisoa ka pampiri ea kotone. Ho hlomeloa (embossing), ho khoeletsoa ka tlase (debossing) le ho khomarelisoa ka foil ho theha setšoantšo sa tee le ho lumellana le tatso ea bareki ba lebisitsoeng. Lisebelisoa tse bolokehileng haholoanyane le mokhoa o bonolo oa tlhahiso o ile oa khethoa.
The Recognition
About the Moputso oa Boronse oa A' Design Award
Zhengyuanpu Travellers Series Mosebetsi wa Mantlha: Sepakete sa Tee ea Pu Er ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Zhengyuanpu Travellers Series Mosebetsi wa Mantlha: Sepakete sa Tee ea Pu Er e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Zhengyuanpu Travellers Series Mosebetsi wa Mantlha: Sepakete sa Tee ea Pu Er e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Pu'er tea is one of the most traditional drinks in China and is currently the most popular among the business elite. Pu’er tea, sold molded into flat cakes, 357g per cake, 5g for each brewing of Pu'er tea.Tasting Pu'er tea requires a lot of tools, one of the most important tool is the tea pin, which function is to pry open the teacake.
The project adopts small size packaging, choose more secure materials and simpler manufacturing process, which is more in line with the aesthetic design of the target consumer . - Dimensions & Packaging
- 50mmX85mmX3mm
- Tags
- Portable , Pu'er tea packaging, Debossing,Travellers Series
- Production Technology
- Cotton Paper,Printing Technology -Embossing and Debossing,Foil Stamping
- Design Challenge
- The process of pressing a recess image using an un-inked block or die on paper or board,Take shape for tea.
- Research
- The project adopts small size packaging,choose more secure materials and simpler manufacturing process, which is more in line with the aesthetic design of the target consumer .
- Inspiration
- 1.The demand of target consumers for portability.
2.Pu'er tea needs safer materials and printing technology.
3.Target consumers pursue beautiful packaging - Project Duration
- The project finished in Autumn 2019 in Kunming.
- Operation Flow
- Tear open wrapper.
- Team Members
- Luo Xing
Chen Juhua
Fu Yating
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