The Soul of Maotai Flavour Wu Kamasan Botol Inuman Keras ku Li Zuo

Karya The Soul of Maotai Flavour Wu Kamasan Botol Inuman Keras ku Li Zuo nyaéta pamenang anu dihormat pisan tina 2020 A' Design Award Perak anu bergengsi dina Katégori Kompetisi Desain Bungkusan.

PerakBungkusan· 2020

The Soul of Maotai Flavour Wu Kamasan Botol Inuman Keras

ku Li Zuo

Klién: Wendao WD Creativity

Pamenang A' Design Award Perak dina Katégori Bungkusan

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Ngeunaan The Soul of Maotai Flavour Wu Kamasan Botol Inuman Keras

Wu nyaéta hiji desain kamasan pikeun inuman keras rasa Maotai anu high-end. Botolna ngabogaan wangun siga titik cai, ngébréhkeun gagasan yén inuman keras di jerona téh mangrupa sari anu murni. Beungeut kacana diglasir sarta logona dilapis emas. Kotak luarna dijieun tina kai alami anu diukir ku pola urat cai, anu saluyu jeung wangun botol sarta bisa didaur ulang. Cetakan kaca anu diukir tina kai dipaké dina produksina. Sakumna set ukuranana 260 mm rubak, 140 mm jero, jeung 300 mm luhur. Desain ieu ngabantu para nu meuli pikeun ngarti kana karakter inuman kerasna.

Pangakuan

Ngeunaan A' Design Award Perak

The Soul of Maotai Flavour Wu Kamasan Botol Inuman Keras mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. The Soul of Maotai Flavour Wu Kamasan Botol Inuman Keras diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. The Soul of Maotai Flavour Wu Kamasan Botol Inuman Keras mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: Moutai flavored soul "Wu" (understanding) series, product positioning luxury goods, each bottle of wine is the essence of refining the essence, the design award takes the shape of water droplets as the appearance, the glass is used for baking flowers, the outer box uses natural wood, water pattern The shape melts into it, representing a good visual perception of the understanding of the wine. Let consumers understand the essence of the product.
Diménsi & Bungkusan: 260 mm wide, 140 mm deep and 300 mm high
Tag: Maotai , Maotai Bottles, Emotional Water, Packaging Design
Téknologi Produksi: Wood carved glass mold
Panalungtikan: To study the water form deduced by wood and to develop water drop bottles by glass
Inspirasi: The soul of Maotai-flavour Packaging Design Description of the series of “Wu”(Understanding):
The difference between Maotai flavour liquor and other distilled liquor is that it has a complicated brewing technique. It has been brewed for 1 year, 2 times for putting grains, 9 times for cooking, 8 times for fermentation, 7 times for taking liquor, and 5 years for storage. And then the bartender blends 7 rounds of the liquor, especially the process of blending is the combination of technology and art. The soul of Maotai-flavour is the high-end product of this type, the luxury of the liquor, and the bartender's understanding of Maotai flavour liquor,and it refines the essence of Maotai flavour liquor. The design uses the liquor drop as the bottle shape, meaning the soul of Maotai flavour is the drop of the essence of the Maotai flavor liquor, the bottle body is sprayed the glaze on it's glass, the logo is gilded, and the outer box is made of precious wood with the grain of water, which can be recycled, and it is an echo to the bottle shape.
Durasi Proyék: The project started in Guangzhou in November 2018, completed in Guangzhou in February 2019, and was listed in Guizhou in May 2019.
Anggota Tim: Creative：lizuo Design：lizuo