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Lamay Island's Souvenir Series Kifungashio cha Chapa by Chia-Hui Lien and Jen-Wei Huang

Lamay Island's Souvenir Series Kifungashio cha Chapa by Chia-Hui Lien and Jen-Wei Huang is a highly esteemed winner of the very prestigious 2022 Tuzo ya Shaba ya A' Design Award in Usanifu wa Ufungashaji Competition Category.


ShabaUfungashaji· 2022

Lamay Island's Souvenir Series Kifungashio cha Chapa

by Chia-Hui Lien and Jen-Wei Huang

Client: Chia-Hui Lien

Tuzo ya Shaba ya A' Design Award Winner in Ufungashaji Category

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Verified Award Winner

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Colors

The Design

About Lamay Island's Souvenir Series Kifungashio cha Chapa

Mfululizo wa Zawadi za Kisiwa cha Lamay ni muundo wa ufungashaji wa zawadi kwa ajili ya samaki wakavu na vijiti vya samaki vinavyotengenezwa kutoka kwa tuna wa manjano (yellowfin tuna). Taswira ya muundo huu inatokana na mandhari na utamaduni wa Kisiwa cha Lamay nchini Taiwan, huku mwamba wa kienyeji wa Stone Vase ukitumika kama picha kuu. Sanduku la nje limetengenezwa kwa karatasi na hufunguka kwa kifuniko cha sumaku, likiwa na vipimo vya sentimita 34 kwa 23 kwa 6. Uchapishaji unatumia rangi maalum ya dhahabu ya shaba (bronze gold) pamoja na filamu ya mng'ao sehemu fulani. Mfuko wa ndani wenye zipu husaidia kuweka samaki wakavu wakiwa safi. Baada ya chakula kumaliwa, sanduku hilo linaweza kutumika tena kwa ajili ya kuhifadhi vitu.

The Recognition

About the Tuzo ya Shaba ya A' Design Award

Lamay Island's Souvenir Series Kifungashio cha Chapa ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Lamay Island's Souvenir Series Kifungashio cha Chapa inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Lamay Island's Souvenir Series Kifungashio cha Chapa hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The zipper bag as package design helps takers preserve the freshness of dried fish. The pack with a magnetic cover can provide consumers with an option of sending gifts. After having eaten dried fish, the pack can be used as a shortage box, linking the idea of environment protection and giving itself an additional value, recycling.
Dimensions & Packaging
The outer box size of this package is W34cmxD23cmxH6cm.
Tags
Brand,Packaging design
Production Technology
This set of gift boxes is designed on the visual design, and the image design is based on the local island style and cultural characteristics of Xiaoliuqiu. The packaging design part is mainly designed to give gifts, so the gift box uses paper and magnets as the opening design, the printing technology uses a special color - bronze gold, and the graphics on the box surface uses the technology of partial bright film to increase the texture of the gift box. After the food is eaten, the packaging box can also be used as a storage function to achieve the concept of environmental protection.
Design Challenge
The most difficult aspect of the packaging design of this brand is the drawing of the fish shape and the representation of the graphics, mainly to directly convey the delicious dried fish food made from fresh marine fish to consumers, and the delicious dishes suitable for general family cooking.
Research
From the off-shore island of Taiwan, fishers’ hometown—Lamay Island (Siao iouciou), in the area of sea, fresh yellowfin tunas are fished up. Make yellowfin tunas as dried fish and fish sticks which are excellent local snacks able to be shared with close friends and fit for the first choice of souvenir. The design of graph connecting with local scenery—Stone Vase as main visual image magnifies local features and images. The zipper bag as package design helps takers preserve the freshness of dried fish. The pack with a magnetic cover can provide consumers with an option of sending gifts. After having eaten dried fish, the pack can be used as a shortage box, linking the idea of environment protection and giving itself an additional value, recycling.
Inspiration
From the off-shore island of Taiwan, fishers’ hometown—Lamay Island (Siao iouciou), in the area of sea, fresh yellowfin tunas are fished up. Make yellowfin tunas as dried fish and fish sticks which are excellent local snacks able to be shared with close friends and fit for the first choice of souvenir. The design of graph connecting with local scenery—Stone Vase as main visual image magnifies local features and images.
Project Duration
This set of gift boxes will be sold in Lamay Island, Taiwan on 2019/12/01.
Operation Flow
Through the field trip to Xiaoliuqiu Island in Taiwan to conduct photography and data collection, and then carry out visual image design and packaging design, the marine culture and local cultural history of Xiaoliuqiu Island are integrated, so that the overall brand packaging design can promote market sales and achieve high The benefits of marketing.
Patents
Chia-Hui Lien , Jen-Wei Huang
Team Members
Designer: Chia-Hui Lien , Jen-Wei Huang
Image Credits
Designer: Chia-Hui Lien , Jen-Wei Huang

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