LIFEWTR S8 Unconventional Canvas ናይ ጥርሙዝ ማይ መዐሸጊ by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2021 ናይ ወርቂ ሽልማት A' Design Award in ንድፊ ማዕሸጊ Competition Category.
ወርቂማዕሸጊ· 2021
LIFEWTR S8 Unconventional Canvas ናይ ጥርሙዝ ማይ መዐሸጊ
by PepsiCo Design and Innovation
Client: PepsiCo Design & Innovation
ናይ ወርቂ ሽልማት A' Design Award Winner in ማዕሸጊ Category
Verified Award Winner
Verify Award Status for #118895The Design
About LIFEWTR S8 Unconventional Canvas ናይ ጥርሙዝ ማይ መዐሸጊ
LIFEWTR ተኸታታሊ 8 ዘይልሙድ ሸራ ንፕሪምየም ናይ ማይ ምልክት ዝተዳለወ ናይ ጥርሙዝ መዐሸጊ ንድፊ እዩ። እቲ ናይ ጥርሙዝ ምልክት (ላበል) ንሓደስቲ ስነ-ጥበበኛታት ከም ሸራ ኮይኑ ስለ ዘገልግል፡ እቲ መዐሸጊ ምንጪ ማይን ምንጪ መንፈሳዊ ተበግሶን ኮይኑ የገልግል። ተኸታታሊ 8 ስራሓት ሰለስተ ስነ-ጥበበኛታት ብስእሊ፣ ቅርጻን ኣብ ወረቐት ዝተሰርሑ ስራሓትን የቕርብ፤ እዚ ድማ ደቂ ኣንስትዮ ጸለምቲ ኣብ ባህላዊ ትረኻታት ዝተሓወሳሉ ኣማራጺ ታሪኻት ምድህሳስ ዘጠቓልል እዩ። እቲ ስነ-ጥበባዊ ስራሕ ብመንገዲ ናይ ምልክት ርክብ፣ ኣብ ድኳናትን ኣብ ቀጥታዊ ፍጻመታትን ይቐርብ፤ ነቶም ዝቐረቡ ስነ-ጥበበኛታት ድማ ዓለምለኻዊ ተበጻሕነት ይህቦም።
The Recognition
About the ናይ ወርቂ ሽልማት A' Design Award
LIFEWTR S8 Unconventional Canvas ናይ ጥርሙዝ ማይ መዐሸጊ ናይ ወርቂ ሽልማት A' Design Award ዝዓወተ እዩ፣ ንቀዳምነት ደረጃ ዘለዎም፣ ዘገርሙን ዝተፈልዩን ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ወርቂ ጥበብን ፍልጠትን ክእለትን ዲዛይነራቶም ዘንጸባርቑ ኣዚዮም ሓደሽቲ፣ ርእይቶ ዘለዎምን ዘንጸባርቑን ፍጥረታት እዮም። LIFEWTR S8 Unconventional Canvas ናይ ጥርሙዝ ማይ መዐሸጊ ዘይተራእየ ዋጋ ዘምጽእ ኣዚዩ ዝተሞገሰ፣ ዝንባሌ ዘቐምጥን ሓውሲ ዝመስልን ፈጠራ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ወርቂ ሽልማት A' Design Award ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ብብዙሕ ጥቕሚ ዘስፍሕ ዘደንቕ ዝኽበር ፕሮጀክት እዩ። LIFEWTR S8 Unconventional Canvas ናይ ጥርሙዝ ማይ መዐሸጊ ሓያል ድሌት ዘሕድር፣ ተሃዋሕዋሕ ዘበራብር፣ ፈጠራ ዘተባብዕን ንዓና ዘማርኽን እዩ።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- LIFEWTR is a premium water brand committed to advancing and showcasing sources of creativity. LIFEWTR fuses creativity and purpose, serving as a source of both hydration and inspiration as a platform for emerging artists. Design is at the heart of the LIFEWTR brand, first and foremost on the bottle, and it is carried through in all brand communication, from the telling of featured artists authentic stories to content to how it appears in store and at live events.
- Tags
- Packaging, Beverage
- Inspiration
- LIFEWTR Series 8 features the work of Lilian Martinez, Tofer Chin and Sarah Zapata. Through the mediums of painting, sculpture and works on paper, Lillian Martinez explores alternate histories where women of color are not excluded from specific cultural narratives. Unconventional Canvas exemplifies LIFEWTR as a unique proposition in the global hydration category as the series gains worldwide reach through LIFEWTR and their partnership with global art.
- Team Members
- PepsiCo Design & Innovation
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