ናብ ትሕዝቶ ሕለፍ
Snow Draft Beer ናይ ቢራ መዐሸጊ ብ China Resources Snow Breweries Ltd.

ዲዛይን Snow Draft Beer ናይ ቢራ መዐሸጊ ብ China Resources Snow Breweries Ltd. ኣብ ናይ ውድድር ምድብ ንድፊ ማዕሸጊ ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2023 ናይ ወርቂ ሽልማት A' Design Award እዩ።


ወርቂማዕሸጊ· 2023

Snow Draft Beer ናይ ቢራ መዐሸጊ

ብ China Resources Snow Breweries Ltd.

ዓሚል: China Resources Snow Breweries

ኣብ ምድብ ማዕሸጊ ተሸላማይ ናይ ወርቂ ሽልማት A' Design Award

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ዝተረጋገጸ ተሸላማይ

ንቁጽሪ #144347 ሽልማት ኣረጋግጽ

ሕብርታት

እቲ ዲዛይን

ብዛዕባ Snow Draft Beer ናይ ቢራ መዐሸጊ

ስኖው ድራፍት ቢራ ንንጹህ ብቕልዒ (malt) ዝተሰርሐ ድራፍት ቢራ ዝቐረበ ተኸታታሊ መዐሸጊ ኮይኑ፡ ብኣሉሚኒየም ታኒካን ብጥርሙዝን ተዳልዩ ይፈሪ። እቲ ዲዛይን ሚኒማሊስት ኣገባብ ዝኽተል ኮይኑ፡ ቀንዲ ሕብርታቱ ኣውሮራ ቀጠልያን ንጹህ ጻዕዳን እዮም። ናይ ብቕልዒ፡ ሆፕስን ማዕበል ማይን መስመራዊ ስእልታት ነተን ሰለስተ ጥረ ነገራት ምስራሕ ቢራ ዘመልክቱ እዮም። እቲ ጥርሙዝ ንምችኡ ጭብጦ ኣብ ሕቖኡ ቁሩብ ዝጸበበ ኮይኑ፡ ንጹህን ድራፍትን ዝብል ትርጉም ዘለዎም ናይ ቻይና ካሊግራፊ ፊደላት ብጎሊሁ ዝወጸ ቅርጺ ተሰሪሖምሉ ኣለዉ። እቲ ጥርሙዝ 460 ሚሊ ሊትሮ ክሕዝ ከሎ፡ እታ ታኒካ ድማ 500 ሚሊ ሊትሮ ትሕዝ። እቲ ሓደ ዓይነት ዝኾነ ዲዛይን ንጽህናን ትኩስ ጣዕምን ንምትሕልላፍ ዝዓለመ እዩ።

እቲ ኣፍልጦ

ብዛዕባ ናይ ወርቂ ሽልማት A' Design Award

Snow Draft Beer ናይ ቢራ መዐሸጊ ናይ ወርቂ ሽልማት A' Design Award ዝዓወተ እዩ፣ ንቀዳምነት ደረጃ ዘለዎም፣ ዘገርሙን ዝተፈልዩን ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ወርቂ ጥበብን ፍልጠትን ክእለትን ዲዛይነራቶም ዘንጸባርቑ ኣዚዮም ሓደሽቲ፣ ርእይቶ ዘለዎምን ዘንጸባርቑን ፍጥረታት እዮም። Snow Draft Beer ናይ ቢራ መዐሸጊ ዘይተራእየ ዋጋ ዘምጽእ ኣዚዩ ዝተሞገሰ፣ ዝንባሌ ዘቐምጥን ሓውሲ ዝመስልን ፈጠራ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ወርቂ ሽልማት A' Design Award ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ብብዙሕ ጥቕሚ ዘስፍሕ ዘደንቕ ዝኽበር ፕሮጀክት እዩ። Snow Draft Beer ናይ ቢራ መዐሸጊ ሓያል ድሌት ዘሕድር፣ ተሃዋሕዋሕ ዘበራብር፣ ፈጠራ ዘተባብዕን ንዓና ዘማርኽን እዩ።

ድሕሪ እቲ ዲዛይን

ናይ ፕረስ ኪት

ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።

ፍሉያት ባህርያት
Dedicated to the first pure malt draft beer in China launched by Snow Breweries, the series of package design is expected to highlight the pure materials and advanced brewing technology of this beer. The minimalist package design takes unique aurora green and pure white as the main color scheme, and harmoniously combines the patterns of malt, hops and water ripples to convey the pure and original taste of the beer.
ዓቐንን ማዕሸግን
Bottle: 460 ml Height-257 mm,
Can 500 ml Height- 168 mm
መለለዪታት
Beer Packaging, Pure Malt, Minimalism, Calligraphy Font, Draft Beer
ናይ ምፍራይ ቴክኖሎጂ
aluminum can and glass bottle
ናይ ዲዛይን ብድሆ
To address the challenge of conveying the original fine taste of the pure malt draft beer, the package design follows minimalism, just decorated with the patterns of brewing materials to avoid redundancy. The central white label is complemented by the relief characters of Chunsheng (meaning pure and draft) in the calligraphy font, to visualize the smooth taste and purity of the beer. The bottle is elaborately treated to take on aurora green, giving consumers a higher level of aesthetic pleasure.
ምርምር
Thanks to the technology of micron level sterile membrane filtration and the advanced process for brewing draft beer, the pure malt draft beer launched by Snow Breweries retains the nutrition and fresh taste to the utmost. Brewed only with water, malt and the select hops of Hersbruker and Czech Saaz, it therefore boasts a fresh and mellow taste, plus a pleasing wheat flavor, which redefines how pure and fresh the high end beer can be for every consumer valuing a quality life.
ምንጪ ሓሳብ
To straightforwardly express that the beer is brewed only with water, malt and hops, the series of package design uses aurora green and pure white as the main tone, and further combines the patterns of malt, hops and water ripples, as well as the font of calligraphy. It therefore creates a unified and coherent visual identity, highlights the brewing concept of purity and high quality, and also vividly channels the fresh and original taste of the pure malt draft beer.
ናይ ፕሮጀክት ግዜ
The design and development of the pure malt draft beer started in Beijing, in September 2020. It was introduced to the market in China, in August 2022.
ናይ ስርሒት ፍሰት
The bottle is slightly narrowed at the waist for a comfortable grip and a soft vibe. It is also embossed with the Chinese characters of Chunsheng (meaning pure and draft) in the font of calligraphy, whose sleek lines visually imply the smooth taste and purity of the beer. The can package in a white tone is elaborately decorated with the line drawings of malt, hops and water ripples, giving consumers a panoramic understanding of the premium brewing materials of the pure malt draft beer.
ኣባላት ጋንታ
Dong Yan
Weixi Zhou
Yu Zhai
Hu Pan
Jess

ስፖንሰር ዝተገብረ

ልዕሊ Designers.org ዳህሰስ

ካብ ናይ ማስታወቂያ መሻርኽትና ፍርያት፣ ኣገልግሎታትን ዕድላትን ፍለጥ።

ጽቡቕ ዲዛይን ዓቢ ኣፍልጦ ይግብኦ

A' Design Award ንጽቡቕ ዲዛይን ዝወሃብ ኣህጉራዊ ብዳያኒት ዝግምገም ሽልማት እዩ። ኣብ A' Design Award ብምስታፍ ብብቕዓት ዝተመስረተ ኣፍልጦ ንምርካብ፣ ዝና፣ ክብርን ሓበሬታን ንስራሕካ ንምርካብ ዕድል ሓዝ። ስራሕካ ንA' Design Award ጠቐስ እሞ ንቕሉዕ ናይ A' Design Prize ተወዳደር።

ጠቐስ