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Seven Hills Whisky መስተ ቅብኢ by Dorottya Gajdos

Seven Hills Whisky መስተ ቅብኢ by Dorottya Gajdos is a highly esteemed winner of the very prestigious 2025 ናይ ብሩር ሽልማት A' Design Award in ንድፊ ማዕሸጊ Competition Category.


ብሩርማዕሸጊ· 2025

Seven Hills Whisky መስተ ቅብኢ

by Dorottya Gajdos

Client: Seven Hills Distillery Kft.

ናይ ብሩር ሽልማት A' Design Award Winner in ማዕሸጊ Category

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Colors

The Design

About Seven Hills Whisky መስተ ቅብኢ

ቀዳማይ ሃንጋሪያዊ ጢስ ዘለዎ ሲንግል ማልት ውስኪ፡ ብፍሉይ ሎዚ ዝመስል ጣዕምን ቶካጂ ኣዙ ዝመስል ባህርን ዝተለየ፡ ብኦርጋኒክ ቶካጂ ኣዙ ወይኒ ኣሽሮ ዝተጠስመ ገብስ ማልት ብምጥቃም። እቲ ዘመናውን ስሉጥን ባህርያት ናይቲ መለያ ካብቲ መለለዪ 7 ቅርጺ ናይ ሰቨንሂልስ ሎጎ ዝተወሰደ እዩ፡ በቲ ረቂቕ ውክልና ናይ ጢስ ብለሓም ዝተሰንየ፡ ኣብ ዙርያ እቲ ጥርሙዝ ብጸወታዊ መንገዲ ዝኸበበ።

The Recognition

About the ናይ ብሩር ሽልማት A' Design Award

Seven Hills Whisky መስተ ቅብኢ ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። Seven Hills Whisky መስተ ቅብኢ ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። Seven Hills Whisky መስተ ቅብኢ ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The first Hungarian smoky single malt whisky, distinguished by its distinctive nutty and Tokaji aszúlike character, thanks to the barley malt smoked over organic Tokaji aszú grape pomace. The modern,sleek characteristics of the label are derived from the iconic ‘7’ shape of the Sevenhills logo, delicatelycounterpointed by the abstract representation of smoke, which playfully wraps around the bottle.
Dimensions & Packaging
Height: 260 mm Width: 65 mm
Tags
graphasel design studio, whisky, contemporary packaging, sevenhills distillery
Production Technology
Ofset printed label and screenprinted bottle.
Design Challenge
Designing the packaging presented the challenge of building upon and surpassing the visual identity of the Tokaj Gin packaging previously created for Sevenhills Distillery. Various design iterations explored how to represent smoke in a modern and refined way—ensuring it subtly enveloped the bottle without overpowering the label. The result is a sleek, contemporary aesthetic that enhances the whisky’s rich, smoky character .
Research
The design of this bottle builds upon the visual identity established by the Tokaj Gin packaging from Sevenhills Distillery but takes on a more modern and refined approach, aligning with the unique character of Hungary’s first smoky single malt whisky.
Inspiration
The abstract smoke pattern encircling the bottle represents the whisky’s unique smoky essence. Its black and copper tones evoke both the depth of the whisky’s flavor and the craftsmanship of pot still distillation. The handcrafted beechwood screw cap, made from the same wood as the ageing barrels, highlights the harmony between the maturation process and natural materials.
Project Duration
Started and finished in Budapest at the end of 2024.
Operation Flow
As the customer looks through the bottle filled with whisky, the liquid enhances the illusion of swirling smoke, reinforcing the whisky’s rich, smoky character.
Team Members
Studio: Graphasel Design Studio
Designer: János Pintér
Art Director: László Ördögh

Client: Seven Hills Distillery Kft.
Photos: Bence Szabó- ABorfotós
Image Credits
Bence Szabó- A Borfotós

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