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Zhengyuanpu Travellers Series ናይ ፑ ኤር ሻሂ ፓኬጂ by Luo Xing and Chen Juhua and Fu Yating

Zhengyuanpu Travellers Series ናይ ፑ ኤር ሻሂ ፓኬጂ by Luo Xing and Chen Juhua and Fu Yating is a highly esteemed winner of the very prestigious 2020 ናይ ነሓስ ሽልማት A' Design Award in ንድፊ ማዕሸጊ Competition Category.


ነሓስማዕሸጊ· 2020

Zhengyuanpu Travellers Series ናይ ፑ ኤር ሻሂ ፓኬጂ

by Luo Xing and Chen Juhua and Fu Yating

Client: Jinde Design

ናይ ነሓስ ሽልማት A' Design Award Winner in ማዕሸጊ Category

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Colors

The Design

About Zhengyuanpu Travellers Series ናይ ፑ ኤር ሻሂ ፓኬጂ

ዜንግዩያንፑ ትራቨለርስ ሲሪስ ኣብ ጉዕዞ ንዝጥቀሙሉ ፑ ኤር ሻሂ ዝተዳለወ ፖርታብል ፓኬጂ ዲዛይን እዩ፣ ፑ ኤር ሻሂ ኸኣ ባህላዊ ናይ ቻይና መስተ እዩ። ፑ ኤር ሻሂ ብልማድ ብመልክዕ ዝተጨመቐ ዓርኪ (ኬክ) ናይ 357 ግራም እዩ ዝሽየጥ፣ እዚ ድማ ቅድሚ ምስራሑ ብመርፍእ ሻሂ ተኸፊቱ ክፍታሕ ኣለዎ። ኣብ ክንዲ ከምዚ፡ ትራቨለርስ ሲሪስ ንእሽቶ መጠን ጥራይ ዝሓዘ ኮይኑ፡ ስለዚ ዝኾነ መሳርሒ ኣየድልን፣ ምስፍንፍኑ ጥራይ እዩ ክኽፈት ዝኽእል። ነፍሲ ወከፍ መጠቅለሊ 50 ብ 85 ብ 3 ሚሊሜተር ዝዓቐኑ ኮይኑ ካብ ጡጥ ወረቐት (ኮተን ፔፐር) ዝተሰርሐ እዩ። ኤምቦሲንግ፡ ዲቦሲንግን ፎይል ስታምፒንግን ንምስሊ ሻሂ ንምቕራጽ ከምኡ’ውን ምስ ድሌት ዒላማ ተጠቀምቲ ንምስማዕማዕ ተጠቒሞም ኣለዉ። ንላዕልነት ድሕንነት ዝህቡ ንጥረ ነገራትን ቀሊል ኣገባብ ምህናጽን እውን ተመሪጹ ኣሎ።

The Recognition

About the ናይ ነሓስ ሽልማት A' Design Award

Zhengyuanpu Travellers Series ናይ ፑ ኤር ሻሂ ፓኬጂ ናይ ነሓስ ሽልማት A' Design Award ዝዓወተ እዩ፣ ብፈጠራ፣ ርእሰ ሓይልን ስቕታን ዝፍለዩ ብልጫ ዘለዎም ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ነሓስ ሰፊሕ ተሞክሮ፣ ምሕሳብን ርእሰ ምምዕባልን ዲዛይነራቶም ዘረጋግጹ ኣዚዮም ክኢላታትን ብዘደንቕ መገዲ ፈጠራውያንን ኣርቴፋክትታት እዮም። Zhengyuanpu Travellers Series ናይ ፑ ኤር ሻሂ ፓኬጂ ብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን ብኣገዳሲ መገዲ ሞያውን ሓድሽን ኣቕሓ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ነሓስ ሽልማት A' Design Award ኣብ ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዝበለጹ ልምድታት ዘጣምር፣ ንዝርዝር ብዝህቦ ኣቓልቦ ድማ ዝበለጸ እዩ። Zhengyuanpu Travellers Series ናይ ፑ ኤር ሻሂ ፓኬጂ ድልየታት ብጽባቐ የማልእ፣ ንድሌታት ይትንክፍ፣ ንስምዒታት የማርኽን ሕቶ ድማ የሰሕብን።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Pu'er tea is one of the most traditional drinks in China and is currently the most popular among the business elite. Pu’er tea, sold molded into flat cakes, 357g per cake, 5g for each brewing of Pu'er tea.Tasting Pu'er tea requires a lot of tools, one of the most important tool is the tea pin, which function is to pry open the teacake.

The project adopts small size packaging, choose more secure materials and simpler manufacturing process, which is more in line with the aesthetic design of the target consumer .
Dimensions & Packaging
50mmX85mmX3mm
Tags
Portable , Pu'er tea packaging, Debossing,Travellers Series
Production Technology
Cotton Paper,Printing Technology -Embossing and Debossing,Foil Stamping
Design Challenge
The process of pressing a recess image using an un-inked block or die on paper or board,Take shape for tea.
Research
The project adopts small size packaging,choose more secure materials and simpler manufacturing process, which is more in line with the aesthetic design of the target consumer .
Inspiration
1.The demand of target consumers for portability.
2.Pu'er tea needs safer materials and printing technology.
3.Target consumers pursue beautiful packaging
Project Duration
The project finished in Autumn 2019 in Kunming.
Operation Flow
Tear open wrapper.
Team Members
Luo Xing
Chen Juhua
Fu Yating

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