Shiwanyubingshao Primary Function: Ipakethe Yotywala ngu-Zhang Zhipeng

Uyilo olubizwa ngokuba yi-Shiwanyubingshao Primary Function: Ipakethe Yotywala olwenziwe ngu-Zhang Zhipeng ngumwini obekekileyo webhaso elinobukhazikhazi le-2020 Ibhaso Lesilivere le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IsilivereIpakheji· 2020

Shiwanyubingshao Primary Function: Ipakethe Yotywala

ngu Zhang Zhipeng

Umxhasi: Guangdong Shiwan Baijiu Group Co., Ltd

Umwini we-Ibhaso Lesilivere le-A' Design Award Kudidi Lwe-Ipakheji

27,468

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#100378

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Shiwanyubingshao Primary Function: Ipakethe Yotywala

Shiwanyubingshao yidizayini yepakethe yotywala baseTshayina. Le dizayini isebenzisa umdaniso wengonyama, umboniso wesintu waseTshayina, njengomxholo wayo ophambili obonakalayo. Ibhotile yenziwe ngeglasi enomgangatho omnyama ocwebileyo otshiziweyo, kwaye ubume bebhotile busekelwe kwizikhongozeli zotywala zamandulo zaseTshayina, ezineenkcukacha ezigcotshwe ngegolide. Ibhokisi yangaphandle yenziwe ngephepha elikhethekileyo elimnyama ngenkqubo yokushicilela. Umzobo wentloko yengonyama ubekwe encotsheni yebhokisi. Ukuvula ibhokisi kubonisa umbala wentloko yengonyama kwaye kongeza uvakalelo lwesikhundla kwisenzo sokusela.

Ukuqatshelwa

Malunga ne-Ibhaso Lesilivere le-A' Design Award

Shiwanyubingshao Primary Function: Ipakethe Yotywala ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. Shiwanyubingshao Primary Function: Ipakethe Yotywala iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Shiwanyubingshao Primary Function: Ipakethe Yotywala yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Creative elements is given priority to with lion dance adopt green visual symbols, let consumer get attracted by the rich delicate graphics and can realize that its product features, to apply Chinese traditional elements with modern design and visual performance have different feelings, let the product itself characteristic, let the consumer in the same product can have a new choice, thus promote sales.
Imilinganiselo nePakishini: The bottle has a capacity of 500ml,a height of 22.5cm,a diameter of 9cm,a front height 26.5cm,a width of 15cm and a side width of 15cm
Iithegi: Liquor,packaging design,graphic design,lion dance,Collect green,The lottery，illustration
Ubuchwepheshe Bokuvelisa: The bottle body is designed as a black transparent bottle by glass spraying. The bottle type is made of ancient Chinese wine containers and gilded. Black special paper stamping process is used for outer packaging.
Umngeni Woyilo: The color belt link processing between the box and the box will be a little tedious in the post-processing, but I believe that the design comes from life, so we should add the life elements, so as to reflect the product value and attract consumers to drive sales.
Uphando: This a new design of liquor, its purpose is to better liquor culture combining with local traditional culture, the lion dance this tradition is the Chinese for thousands of years culture heritage, it has its own story always has a long history, it can let the consumer feel better experience two different culture, and promote our Chinese traditional culture, let the young consumers understand their own culture, also let the world know China.
Inkuthazo: The creative inspiration comes from Collect green, a traditional Chinese culture lion dance. In addition to the Spring Festival, it is also often performed on festive days. It explains the cultural heritage and quality pursuit of people in the era of consumption upgrading, as well as the demand for the sense of life ceremony.
Ubude Beprojekthi: The project started in November 2019 and completed the design in Shenzhen, the proofing in Shenzhen and the production in Guangzhou in December 2019
Ukuhamba Komsebenzi: The illustration lion head is used on the top of the box, combined with the dynamic form of lion dance and picking. The "opening the box and uncovering the head color" increases the ritual sense of drinking, and has a good interaction with consumers in the product. Through three-dimensional thinking on products, let "tradition" become a new attraction.
Amalungu Eqela: Design director: Zhang Zhipeng, designer: Zhang Zhipeng
Amagunya Emifanekiso: Zhang Zhipeng