Chu Cellar Umsebenzi Ophambili: Impahla Yokuqulunqa Utywala ngu-Yong Wu

Uyilo olubizwa ngokuba yi-Chu Cellar Umsebenzi Ophambili: Impahla Yokuqulunqa Utywala olwenziwe ngu-Yong Wu ngumwini obekekileyo webhaso elinobukhazikhazi le-2020 Ibhaso Lebhronzi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IbhronziIpakheji· 2020

Chu Cellar Umsebenzi Ophambili: Impahla Yokuqulunqa Utywala

ngu Yong Wu

Umxhasi: Shenzhen everbright creative packaging design co. LTD

Umwini we-Ibhaso Lebhronzi le-A' Design Award Kudidi Lwe-Ipakheji

14,128

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#100741

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Chu Cellar Umsebenzi Ophambili: Impahla Yokuqulunqa Utywala

Isicatshulwa Sencwadi: I-Chu Cellar lulwakhiwo lwempahla yokuqulunqa yotywala olwenziwa eHubei, eChina. Ibhotile yenziwe ngodongwe olutshisiweyo (ceramic), yaye umbo wayo ulingisa iqoqo leentsimbi zomsindo (chime bells), eyinto yembali yesizwe samandulo iChu. Umzobo osemzimbeni webhotile ukhandiwe ngendlela yembo evulekileyo, ibhokisi yenziwe ngomthi. Imigca ephakamileyo neshentxiweyo phezulu emphandleni yenza kube nzima ukutyibilika xa ihanjiswa. Isiseko sebhokisi sisebenza njengesiteji sokuboniswa, kangangokuba ibhotile engenanto inokugcinwa njengento yokuhombisa. Injongo kukubonisa imbali nenkcubeko yommandla lokuvela.

Ukuqatshelwa

Malunga ne-Ibhaso Lebhronzi le-A' Design Award

Chu Cellar Umsebenzi Ophambili: Impahla Yokuqulunqa Utywala ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Chu Cellar Umsebenzi Ophambili: Impahla Yokuqulunqa Utywala iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Chu Cellar Umsebenzi Ophambili: Impahla Yokuqulunqa Utywala iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Yellow crane tower is a kind of liquor produced in hubei, China. The original intention of the design is to reflect the historical culture of the place of origin, so that consumers can feel the profound historical background of the product while tasting the liquor, and bring beautiful visual enjoyment at the same time. After drinking the liquor, the packaging base can be combined with the bottle as an art deco.
Imilinganiselo nePakishini: 170 (L) x130(D) x 320 (H)
Iithegi: Alcohol，black，Package Design，liquor，Chinese，Graphic Design
Ubuchwepheshe Bokuvelisa: The bottle is made of ceramic, the grain on the bottle body is cast in open mould, and the box is made of wood.
Umngeni Woyilo: We wanted the packaging to be better used instead of being thrown away, so we considered reuse when creating, so we made the base of the box into an exhibition stand, making the bottle more like an ornament.
Uphando: Customers want a product that reflects the cultural image of the brand's origins. At the beginning of the project, the design team visited the place of origin, read a large number of historical documents, had a deep understanding of the local cultural history and drinking habits, and designed a better plan for displaying chu culture.
Inkuthazo: Yellow crane tower wine is produced in the birthplace of chu culture in China. They need a product that shows the local history and culture. Therefore, the shape of the bottle imitates that of chime bells, a cultural relic of the state of chu. This is the most direct manifestation of chu culture.
Ubude Beprojekthi: The project started in shenzhen in April 2019, finished sample production in shenzhen in June 2019, and went on sale in China in February 2020
Ukuhamba Komsebenzi: This design allows drinkers to better feel the cultural appeal of the product. It has collectable value.
Amalungu Eqela: The designer：fuyu yang
The designer：yong wu