Uyilo olubizwa ngokuba yi-Ugly Monster Isipakisho sePopsicle olwenziwe ngu-JBBC Branding Consultancy ngumwini obekekileyo webhaso elinobukhazikhazi le-2020 Ibhaso Lebhronzi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.
IbhronziIpakheji· 2020
Ugly Monster Isipakisho sePopsicle
Umxhasi: JBBC Branding Consultancy
Umwini we-Ibhaso Lebhronzi le-A' Design Award Kudidi Lwe-Ipakheji
Umwini Webhaso Oqinisekisiweyo
Qinisekisa Isimo Sebhaso se-#101073Uyilo
Malunga ne-Ugly Monster Isipakisho sePopsicle
Ugly Monster sisipakisho seemveliso zepopsicle esenziwe eTaiwan. Uyilo lubonisa umlinganiswa oluhlaza okwengca oneempawu ezingaguqukanga phezulu, ophenjelelwe yiguava, isiqhamo esikhula kwidolophu iYanchao. Umbala oluhlaza obengezelayo unika umlinganiswa inkangeleko entle nephilileyo. Umzimba nemilenze zinesilinganiso esingalunganga, kwaye umlinganiswa akanazandla, ngoko ke ubume buvela buhlekisa. Isipakisho silinganiselwa kububanzi be-70 mm, ubude be-195 mm kunye nobude obuphakamileyo be-20 mm. Injongo kukukhuthaza imveliso kunye nokutsalela ingqalelo kule dolophana kunye nabalimi bayo.
Ukuqatshelwa
Malunga ne-Ibhaso Lebhronzi le-A' Design Award
Ugly Monster Isipakisho sePopsicle ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Ugly Monster Isipakisho sePopsicle iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Ugly Monster Isipakisho sePopsicle iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.
Emva Koyilo
Ikhithi Yeendaba
Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.
- Iimpawu Ezizodwa
- The package was designed not only to promote the merchandise but also call attention from public to the small town with majority of elder farmers. The goal of the design was to create pleasure and fun image for Yanchao. The popsicle product launched allover Taiwan and reported by different press in 2019.
- Imilinganiselo nePakishini
- Width 70mm x Length 195mm x Height 20mm
- Iithegi
- Guava, Farmers, Popsicle, Food, Ugly Monster
- Ubuchwepheshe Bokuvelisa
- "Ugly Monster" is a very authentic character with the green color and rugged surface, inspired by guava, a local fruit in Taiwan. "Ugly Monster" is full of excitement and energy to show itself to the world, as the metaphor that farmers did hard work for the best quality and expected more people to notice. Fluorescent green granted the character feeling of positive energy, authenticity and amazement. Unbalanced ratio between body and legs, and two legs without hands, aligned with characteristics of Ugly Monster as funny and furious.
- Inkuthazo
- As part of university social responsibility project in Taiwan, ugly monster was created as a hilarious and sweet character with a big heart and bravery born from the bare land full of lime dust. The idea was inspired by a small town in Taiwan, Yanchao and the fruit, grava which Yamchao is famous for.
- Ubude Beprojekthi
- The project started in June 2019 and finished in December 2019 in Taiwan.
- Ukuhamba Komsebenzi
- The design team aimed to create a fun way as the bridge between young people and tradition culture of a small town.
- Iipathenti
- Copyrights belong to Jblossom Branding Consultancy Co., Ltd., 2019.
- Amalungu Eqela
- Designer: Huiyu Zhuang
Director: Jiunguo Yu - Amagunya Emifanekiso
- Jblossom Branding Consultancy Co., Ltd.
Okuxhasiweyo
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