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Xiaohutuxian Xinyouran Umsebenzi Oyintloko: Upakisho Lotywala by Bxl Jupiter Team

Xiaohutuxian Xinyouran Umsebenzi Oyintloko: Upakisho Lotywala by Bxl Jupiter Team is a highly esteemed winner of the very prestigious 2020 Ibhaso Lesilivere le-A' Design Award in Uyilo lwePakheji Competition Category.


IsilivereIpakheji· 2020

Xiaohutuxian Xinyouran Umsebenzi Oyintloko: Upakisho Lotywala

by Bxl Jupiter Team

Client: Shenzhen baixinglong creative packaging co., ltd.

Ibhaso Lesilivere le-A' Design Award Winner in Ipakheji Category

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Verified Award Winner

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The Design

About Xiaohutuxian Xinyouran Umsebenzi Oyintloko: Upakisho Lotywala

Xiaohutuxian Xinyouran luyilo lokupakisha iibhotile zotywala. Ibhokisi imilise okwesibhaqo somthi weqhume (bamboo), umphezulu wokubhala owawusetyenziswa eTshayina yamandulo phambi kokuba kubekho iphepha. Ibhokisi ivuleka ngendlela efanayo neyencwadi yesibhaqo somthi weqhume, ngoko ukuvula upakisho kukukhumbuza ukuvula incwadi yobulumko. Ngaphakathi, isibini semizobo yeyingi yaseTshayina sibonisa uluhlu lweentaba, uphawu lwesiko lobulumko. Iintaba zizotywe ngeekhowudi ezimacala mabini (two-dimensional codes), zidibanisa inkcubeko yaseTshayina nobuchwepheshe banamhlanje. Upakisho lwenziwe ngekhadibhodi kwaye lumilinganiselo we-150 nge-120 nge-300 yeemilimitha.

The Recognition

About the Ibhaso Lesilivere le-A' Design Award

Xiaohutuxian Xinyouran Umsebenzi Oyintloko: Upakisho Lotywala ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. Xiaohutuxian Xinyouran Umsebenzi Oyintloko: Upakisho Lotywala iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Xiaohutuxian Xinyouran Umsebenzi Oyintloko: Upakisho Lotywala yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Bamboo slips used to record characters in ancient China were made into wine boxes, including the opening of wine boxes in the same way as bamboo slips.
The interior of the box is a pair of Chinese ink paintings, a stretch of mountains. The mountains that are looming in China are also the symbol of wisdom. We use the now popular two-dimensional codes to draw a stretch of mountains. The forms are new and interesting, and will be Chinese culture. Modern technology combined.
Dimensions & Packaging
150mm*120mm*300mm
Tags
Liquor, packaging, liquor packaging, creative packaging
Production Technology
Cardboard box,Printing technology
Inspiration
The “xinyou ran” is an old brand, the brand culture is wisdom, wisdom is the best representative of the book, in China there is a very Chinese book - bamboo slips, in the absence of ancient paper, the Chinese use bamboo slips to record text, spread wisdom. We made the liquor box into a bamboo slip. It was a direct expression of wisdom. We designed the opening of the liquor box in the same way as the bamboo slip. The opening of the liquor box was like opening a book full of wisdom.
Project Duration
Start in October 2019 and finish in December 2019
Operation Flow
The opening method is the same as that of bamboo slips.
Team Members
Creative Center-Jupiter Group

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