Preludes Imifanekiso Exubene Yohambo (Mixed Media Animation) by Matthew Rankin

Preludes Imifanekiso Exubene Yohambo (Mixed Media Animation) by Matthew Rankin is a highly esteemed winner of the very prestigious 2020 Ibhaso Lentsimbi le-A' Design Award in Uyilo lweFilimu, iVidiyo kunye ne-Animeshini Competition Category.

IntsimbiIfilimu· 2020

Preludes Imifanekiso Exubene Yohambo (Mixed Media Animation)

by Matthew Rankin

Client: Matthew Rankin

Ibhaso Lentsimbi le-A' Design Award Winner in Ifilimu Category

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Nikela Ngoku Visit Site View at A' Design Award Press Release Award Badge

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The Design

About Preludes Imifanekiso Exubene Yohambo (Mixed Media Animation)

I-Preludes yifilimu emfutshane yopopayi exubene ngeendidi ngokusekelwe kwibinqolobo enegama elifanayo ebhalwe ngu-T.S. Eliot. Ifilimu ihamba umzuzu omnye needi ezisibhozo, idibanisa imifuziselo ka-Eliot nomculo owenziwe ngokukhethekileyo. Izenzeko zidityaniswa ngumxholo kunye nesandi kunobude bomzobo omnye. Umsebenzi udibanisa upopayi we-2D kunye ne-3D, owenziwe ngeCinema 4D, owenziwe ngeRedshift kwaye udityaniswe ngeAfter Effects. Imibono yasemoyeni iguqukela kwinqanaba lezitrato, apho abantu badlula ngakumbi ngemva kwezikrini. Umsebenzi lo ucinga ngobomi bexesha langoku ngokusebenzisa ibinqolobo endala.

The Recognition

About the Ibhaso Lentsimbi le-A' Design Award

Preludes Imifanekiso Exubene Yohambo (Mixed Media Animation) ngumphumeleli weIbhaso Lentsimbi le-A' Design Award, ukuqatshelwa okuhlonitshwayo okunikwa imiyilo elungileyo eyanelisa iimfuno zobungcali neemveliso ezilindelekileyo kwimveliso ezicwangciswe kakuhle. Abaphumeleleyo beNtsimbi babonisa ubuchule obukhulu, ubuchule obuphezulu, ukuqonda kwengcali namandla okuyila abayili babo. Preludes Imifanekiso Exubene Yohambo (Mixed Media Animation) iyathenjwa ukuba ibe yimveliso exatyiswa kakhulu, edunyiswayo nethandwayo esebenzayo neyinto entsha. Lo myilo uphumeleleyo weIbhaso Lentsimbi le-A' Design Award udibanisa iindlela ezilungileyo kakhulu zemboleko kwaye unezimpawu zobuchwephesha ezifanelekileyo ezidityaniswe nolwazi netalente. Preludes Imifanekiso Exubene Yohambo (Mixed Media Animation) iyahlonelwa ngenxa yenkcukacha yayo kwaye yacwangciselwa ukunika uphuculo lomgangatho wobomi olunceda ukwenza ihlabathi libe yindawo engcono.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Preludes is a mixed media collaborative animation based on a poem by T.S. Eliot. The process involved the poem being chosen by the producer, who then invited a musician to compose a one-minute piece which was handed off to me to provide to create visuals on both the the words of Eliot and the music.
Dimensions & Packaging: Duration: 1-minute, 08-seconds
Tags: poetry, animation, motion graphics, 2D, 3D, after effects
Production Technology: Preludes utilizes both 2D and 3D animation all composited in After Effects. The scenes with 3D were done in Cinema 4D and rendered using Redshift. It also uses several After Effects plugins such as Video Copilot's Sabre, Rowbyte's Plexus, and Red Giant's Particular and Form.
Design Challenge: The challenge became putting the many ways this manifests into only one-minute and matching those visuals to an already created musical composition. And that's how an aerial view helps to alienate us from the tracking signals on the street and we are suddenly shifted to street level view to see faceless people bumping into one another with screens blocking the vision.
Research: For this project the research fairly straightforward. It started with a cursory reading of the poem, Preludes by T.S. Eliot, and listening to the soundtrack created by Angus Macrae. I listened to the audio repeatedly to let it sink into my memory and to help with visualizing general concepts. This was followed by seeking out deeper analysis of the poem so that I better understood the themes, ideas, and symbols. While I could certainly have skipped this step it was profoundly important as I went along and was searching for visual fragments to add to the density of the piece.
Inspiration: Preludes is based on T.S. Eliot's poem of the same name and a one-minute musical soundscape provided to me and composed by Angus Macrae. The whole project was organized by a group called Campfire Poetry that uses poetry as away to promote collaborations between musicians and animators.
Project Duration: The project was started 20 December 2019 in New York City and completed in February 2020.
Operation Flow: I was immediately drawn into Eliot's non-narrative and slightly abstract form, even though he was describing a very defined and concrete world. I took that as an opportunity to create scenes that were thematically, but not necessarily aesthetically, connected. Instead, I chose to let Macra's soundtrack be the connective tissue weaving together Eliot’s view with my own as I explore how our modern world looks and feels in the context of Eliot’s ideas.
Team Members: Director/Animator: Matthew Rankin
Producer: Max Rothman
Music/Sound: Angus Macrae