Super Box Umsebenzi Ophambili: Ipakheji ngu-Musa Celik

Uyilo olubizwa ngokuba yi-Super Box Umsebenzi Ophambili: Ipakheji olwenziwe ngu-Musa Celik ngumwini obekekileyo webhaso elinobukhazikhazi le-2021 Ibhaso Lentsimbi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IntsimbiIpakheji· 2021

Super Box Umsebenzi Ophambili: Ipakheji

ngu Musa Celik

Umxhasi: Divan

Umwini we-Ibhaso Lentsimbi le-A' Design Award Kudidi Lwe-Ipakheji

15,468

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#108627

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Super Box Umsebenzi Ophambili: Ipakheji

Umbhalo weBhuku: I-Super Box ipakheji yokuhambisa ukutya eyenzelwe iRestyu yeDivan eTurkey. Iimilo ezahlukeneyo zeebhokisi zinceda ukulungiselela nokuhambisa iiodolo ngendlela esebenzayo. Ngapha koko, iinki ye-thermochromic ekwipakheji inganika ulwazi malunga namanqanaba obushushu bokutya. Ipakheji iyasetyenziswa kwakhona kunye nokuba ifriyendlisa okusingqongileyo kuba yenziwa ngezinto ezibolayo, ezinjengelayisi.

Ukuqatshelwa

Malunga ne-Ibhaso Lentsimbi le-A' Design Award

Super Box Umsebenzi Ophambili: Ipakheji ngumphumeleli weIbhaso Lentsimbi le-A' Design Award, ukuqatshelwa okuhlonitshwayo okunikwa imiyilo elungileyo eyanelisa iimfuno zobungcali neemveliso ezilindelekileyo kwimveliso ezicwangciswe kakuhle. Abaphumeleleyo beNtsimbi babonisa ubuchule obukhulu, ubuchule obuphezulu, ukuqonda kwengcali namandla okuyila abayili babo. Super Box Umsebenzi Ophambili: Ipakheji iyathenjwa ukuba ibe yimveliso exatyiswa kakhulu, edunyiswayo nethandwayo esebenzayo neyinto entsha. Lo myilo uphumeleleyo weIbhaso Lentsimbi le-A' Design Award udibanisa iindlela ezilungileyo kakhulu zemboleko kwaye unezimpawu zobuchwephesha ezifanelekileyo ezidityaniswe nolwazi netalente. Super Box Umsebenzi Ophambili: Ipakheji iyahlonelwa ngenxa yenkcukacha yayo kwaye yacwangciselwa ukunika uphuculo lomgangatho wobomi olunceda ukwenza ihlabathi libe yindawo engcono.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: The outer box differs from other designs with its asymmetrical shape which makes it easier for the Divan kitchen team to place and deliver the orders more efficiently. The designs differ visually for various food groups to prevent difficulties in the preparation of the orders.

Thermochromic ink which we have used in hot food packaging informs the consumer when the temperature decreases. The design makes it possible to enjoy a meal without the need of a table.
Imilinganiselo nePakishini: Pizza and Hot Food Box: 370 mm x 370 mm x 55 mm
Pide: 480 mm x 185 mm x 53 mm
Burger: 250 mm x 170 mm x 100 mm
Iithegi: Food Box, Thermochromic Ink, Recyclable, Delivery, Pandemic
Ubuchwepheshe Bokuvelisa: We designed the Super Box considering both customer satisfaction and Divan kitchen team.

Thanks to its modular structure, the hot lunch box can be utilized in various combinations. This makes it easier to prepare the orders.

All packaging and tools are produced from biodegradable materials. In this way, product packaging does not create waste in nature.

The special ink print used on the box emerges at temperatures below 40 degrees and informs the consumer when to warm the food.
Umngeni Woyilo: Finding and printing the ink that changes color at our desired temperature was a critical challenge. We carried out various trials to make sure it works. Besides, being able to provide customer satisfaction during the lockdown days was not an easy task. But we received so many positive feedbacks from the customers that we can say we made it possible.
Uphando: During the lockdown period, people needed a way to experience a pleasant meal in the safety of their homes. The food delivery options were in high demand. Since we want to reflect our client's vision in this design, we searched for the best quality, environmentally friendly materials. Moreover, we observed that perfect timing is crucial while making deliveries. So, we wanted to make sure that the orders are prepared easily. That's why we designed several boxes with different shapes. We also made a lot of tests to make sure the temperature ink works properly.
Inkuthazo: Divan is one of the leading restaurants and bakeries in Turkey. The customers define Divan with its excellent quality.

During the lockdown period in the coronavirus pandemic, we wanted to deliver the quality of a served meal in Divan Restaurant to customer homes.

Thanks to a new packaging design with sophisticated properties which reflects the brand’s vision, we made sure this quality reach the consumers during the quarantine period.
Ubude Beprojekthi: The project started in April 2020 and finished in June 2020 in Istanbul.
Ukuhamba Komsebenzi: This package as a whole is created to deliver Divan experience to homes.

The package provides more reliable delivery. It is recycled and nature-friendly. Boxes additionally serve as a tray for hot meals. In this way, you can enjoy your meal without the need of a table. Thanks to the separators in the pizza packaging, your hands won't get greasy. The package informs you about the temperature of the product inside.

All these details provide you a pleasant meal in the comfort of your home.
Amalungu Eqela: Creative Director: Musa Çelik
Designer: Musa Çelik
Amagunya Emifanekiso: All images were taken by Musa Çelik.