Africolor Festival Umsebenzi Ophambili Wombukiso by Manuela Bonnet

Africolor Festival Umsebenzi Ophambili Wombukiso by Manuela Bonnet is a highly esteemed winner of the very prestigious 2021 Ibhaso Lebhronzi le-A' Design Award in Uyilo lweGrafiki, umZobo kunye noNxibelelwano oluBonakalayo Competition Category.

IbhronziIgrafiki· 2021

Africolor Festival Umsebenzi Ophambili Wombukiso

by Manuela Bonnet

Client: Africolor

Ibhaso Lebhronzi le-A' Design Award Winner in Igrafiki Category

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Colors

The Design

About Africolor Festival Umsebenzi Ophambili Wombukiso

Umbukiso weFestivali iAfricolor yindlela yokuzibonakalisa eyenzelwe uhlelo lweminyaka engamashumi amathathu lomnyhadala womculo obanjelwa eParis. Uyilo lususelwa kwingcamango yokuvakala kwesandi esiphindaphindekayo, ecebisa ukuba lo mnyhadala uhlala uvakala ngokungapheliyo kuxesha nakwimida yamazwe. Umdlalo wamagama utsala uze uphinde uphinde oonobumba besihloko ukuze kudalwe umculo obenyaniso. Umbukiso ucacile, uqondile, unemibala kwaye uvuyisa. Iphephancwadi lenziwe ngeenguqu ezimbini eziphikisanayo, enye ebomvu enye eluhlaza. Loo ndlela infanayo yombukiso isetyenziswa kwiincwadana zolwazi, amaphetshana, iiposta zesubway, iibhanari, izikhwama zokuthwala kunye noshicilelo lwamaqonga onxibelelwano.

The Recognition

About the Ibhaso Lebhronzi le-A' Design Award

Africolor Festival Umsebenzi Ophambili Wombukiso ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Africolor Festival Umsebenzi Ophambili Wombukiso iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Africolor Festival Umsebenzi Ophambili Wombukiso iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Creation of the festival's visual identity to be deployed on all print and digital supports (posters, brochure, leaflet, flyers, kakemonos, totebags, social publications, digital adds, Cd)
Dimensions & Packaging: Poster 420 x 600 mm
Subway poster 223 x 61,5cm
Flyer (open) 495 x 345 mm
Brochure 148 x 210 mm, 54 pages
kakémonos 80 x 203 cm
Facebook and Instagram profiles and publications
Tags: #musicfestival #africolor #graphicdesign #typography #visualidentity
Production Technology: The first step of research is to make sketches on paper. Once I found the essential idea I continued the creative process on Adobe Illustrator, adapted to test different compositions. I cut the letters and duplicated them to create a vibrant rhythm. The different visuals of communication of the festival with formats as different as a poster, a kakemono or an Instagram publication were made via Illustrator and Indesign for the flyer and the brochure.
Inspiration: Africolor is celebrating its 30th anniversary this edition is therefore the year of reunion with the artists who punctuated the festival but also those of the contemporary Afro-beat electronic scene. The word that inspired this visual creation is "resonate" : the vibration of bodies souls and spirits over time, beyond borders... Africolor never stops echoing! Translated by a typographical game that makes the title vibrate, creates a joyful rhythm and suggests that the right waves are spreading.
Project Duration: The project started in march 2019 for its conception, and finished in october, and it was launched in Paris from november to december 2019, during the festival.
Image Credits: Image #3: Photographer Manuela Bonnet
Image #4: Photographer Manuela Bonnet
Image #5: Photographer Manuela Bonnet