Mr.Penguin Umsonto weTiye by Xianfeng Wu

Mr.Penguin Umsonto weTiye by Xianfeng Wu is a highly esteemed winner of the very prestigious 2021 Ibhaso Lebhronzi le-A' Design Award in Uyilo lwePakheji Competition Category.

IbhronziIpakheji· 2021

Mr.Penguin Umsonto weTiye

by Xianfeng Wu

Ibhaso Lebhronzi le-A' Design Award Winner in Ipakheji Category

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Verified Award Winner

Verify Award Status for #123302

View at A' Design Award Press Release Award Badge

Colors

The Design

About Mr.Penguin Umsonto weTiye

UMnu.Penguin ngumyilo wesipakiso setiye owenziwe ngokufana nepenguin. Umzimba wesiqulathi wenziwe ngezinto ezinjengeglasi, ngoko ke iteapu ye-orange puer eyindilinga engaphakathi ihlala ibonakala. Isigqubuthelo esithambileyo sokhuni kunye nomqhele wendwangu zinika isipakiso inkangeleko ezolileyo nehambelana namaxesha. Ukujika isigqubuthelo kubonisa ubuso bomlinganiswa wepenguin. Le fomu iyahlukana nesipakiso setiye sesintu sendalo kwaye ijolise ekutsaleni umdla wabaseli abatsha betiye yamaTshayina. Isiqulathi esingenanto singaphinda sisetyenziswe njengengqokolo yokugcina izinto okanye njengevazi. Iyunithi nganye ilinganiselwa kubungakanani obungama-106 nge-106 nge-240 imilimitha.

The Recognition

About the Ibhaso Lebhronzi le-A' Design Award

Mr.Penguin Umsonto weTiye ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Mr.Penguin Umsonto weTiye iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Mr.Penguin Umsonto weTiye iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It breaks the traditional form of tea packaging and hopes to cater to more young people who love Chinese tea. The appearance of the product is designed according to the shape of penguin, You can feel a kind of warm picture when displaying.
Dimensions & Packaging: 106mmX106mmX240mm
Tags: Penguin, tea packaging, water tank, life, leisure
Production Technology: Vitreous material is adopted in the creation of tank body, which makes it possible to have a sight of spheroidal orange puer tea inside the tank. Soft wooden cover matches its scarf made it more fashionable and leisure .
Design Challenge: In the process of product proofing and production, there are also many obstacles, because the product involves the combination of a variety of materials, most of which are completed by hand. In the process of assembly, there are some difficulties. Through close communication with the manufacturer in the later stage, the product is finally presented perfectly, and the market feedback is good.
Research: In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of materials, convenient use of products, environmental protection and recycling can promote the sales of products.
Inspiration: Penguin gives people a warm feeling, and tea also gives people a warm heart. We hope that through the IP image of penguin, customers will have a more intimate feeling when they buy, form a symbolic communication, and make the brand more prominent when the products are on the shelves.
Project Duration: The project was created in February 2019, completed in Shenzhen in January 2020, and exhibited in Shenzhen Convention and Exhibition Center in December 2020
Operation Flow: Additionally, when you turn the cover over, what will come into your eyes is a handsome Mr.Penguin. And that is the original idea of Mr. Penguin. The empty tank can be used as storage tank or vase after you finish drinking the tea in the tank. Thus it can integrate your life very naturally.
Team Members: Wu Xianfeng