Mountain Tea IPhepha lokuGquma iTiye by Xianfeng Wu

Mountain Tea IPhepha lokuGquma iTiye by Xianfeng Wu is a highly esteemed winner of the very prestigious 2021 Ibhaso Lesilivere le-A' Design Award in Uyilo lwePakheji Competition Category.

IsilivereIpakheji· 2021

Mountain Tea IPhepha lokuGquma iTiye

by Xianfeng Wu

Ibhaso Lesilivere le-A' Design Award Winner in Ipakheji Category

22,761

Verified Award Winner

Verify Award Status for #123305

View at A' Design Award Press Release Award Badge

Colors

The Design

About Mountain Tea IPhepha lokuGquma iTiye

IMountain Tea luyilo lokugquma amaqebengwana etiye axinzelweyo. Iqebengwana ngalinye letiye ligityazelwe njengoswiti, into eyenza itiye lisetyenziswe lula kwaye libe nembonakalo yale mihla. Ukugquma kusebenzisa iphepha elenziwe ngezandla elihlonipha okusingqongileyo, ngokulandela indlela endala yokugquma ngendlela entsha. Uyilo luqulethe iimpakethe ezine ezizimeleyo ezinokudityaniswa zibe ngumfanekiso omnye opheleleyo eshelufini. Umfanekiso ubonisa amagqabi etiye, imithi yetiye kunye nezilwanyana ezinqabileyo zaseXishuangbanna eYunnan, eTshayina, apho itiye likhuliswa khona. Ipakethe ilinganiselwa kwii-280 nge-205 nge-70 yeemilimitha.

The Recognition

About the Ibhaso Lesilivere le-A' Design Award

Mountain Tea IPhepha lokuGquma iTiye ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. Mountain Tea IPhepha lokuGquma iTiye iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Mountain Tea IPhepha lokuGquma iTiye yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Different from traditional Chinese tea packaging, tea cake is wrapped like candy, which is more convenient in use and fashionable in vision.
Dimensions & Packaging: 280mmX205mmX70mm
Tags: Tea packaging, tea cakes, original, environmentally friendly, tea tree
Production Technology: Tea cake is wrapped with environmental protection hand-made paper, and then superimposed together, which is the inheritance of the ancient packaging form and an innovation.
Design Challenge: In the process of product proofing and production, there are also many obstacles, because some of them are completed by hand, and there are some difficulties in the assembly process. Through close communication with the manufacturer in the later stage, the final product can be perfectly presented, and the market feedback is good.
Research: In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of material, convenient use of products, environmental protection and recycling can promote the sales of products.
Inspiration: This tea is produced in Xishuangbanna, an ethnic minority region in Yunan Province of China. Xishuangbanna is Chinese only tropical rain forest nature reserve, with favorable natural ecological preservation and various rare animals and plants. Xishuangbanna is renowned for tea both in China and abroad.
Looking at the tea leaf on the external packing, people feel a moving original scene, where local representative rare animals are in thearborescens tree, vivid and natural.
Project Duration: The project was created in February 2019, completed in Shenzhen in January 2020, and exhibited in Shenzhen Convention and Exhibition Center in December 2020
Operation Flow: Four independent packaging, can be combined into a complete picture, product shelf display effect is outstanding, also reflects the growth of this tea regional cultural background.
Team Members: Wu Xianfeng