Scentwalk Primary Function: Isazisi seNkampani ngu-Chao Yang, Yiyang Li and Yilin Wang

Uyilo olubizwa ngokuba yi-Scentwalk Primary Function: Isazisi seNkampani olwenziwe ngu-Chao Yang, Yiyang Li and Yilin Wang ngumwini obekekileyo webhaso elinobukhazikhazi le-2022 Ibhaso Lesilivere le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweGrafiki, umZobo kunye noNxibelelwano oluBonakalayo.

IsilivereIgrafiki· 2022

Scentwalk Primary Function: Isazisi seNkampani

ngu Chao Yang, Yiyang Li and Yilin Wang

Umxhasi: Communication University of Zhejiang

Umwini we-Ibhaso Lesilivere le-A' Design Award Kudidi Lwe-Igrafiki

36,988

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#126459

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Scentwalk Primary Function: Isazisi seNkampani

Scentwalk sisazisi senkampani esinombono kwinkampani yexesha elizayo ekhupha kwaye igcina iinkumbulo ngendlela yevumba. Ilogo sisishunqulelo segama lophawu kwaye yakhelwe kwiingcinga zeemolekyuli zevumba, idatha, ukukhutshwa, ukuqokelelwa kunye nokuhamba. Isikimu sombala sisebenzisa isilivere yokuhola eyi-holographic, isixhobo esibonakala njengesilivere kodwa sibonakalisa umbala ekukhanyeni, sithi hihi kumbono wokuba igesi ayinambala kodwa inokudala imvakalelo. Uphawu luyaguquguquka kwaye ludityaniswe nesandi esithile. Iiposta ezinxulumene nazo kunye neemveliso zijolise kwisiqu somntu, amaqabane, usapho kunye nabahlobo.

Ukuqatshelwa

Malunga ne-Ibhaso Lesilivere le-A' Design Award

Scentwalk Primary Function: Isazisi seNkampani ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. Scentwalk Primary Function: Isazisi seNkampani iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Scentwalk Primary Function: Isazisi seNkampani yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Scentwalk is a conceptual brand based on the future, which aims to explore how to extract and store memory in the form of smell in a new carrier in the future, and use olfactory memory to make people walk in memories and emotions to continue their spiritual sustenance. Logo graphics design from the key words of odor molecules, data, extraction, collection, walking, and extend a series of design of related products, instruments, publicity posters.
Imilinganiselo nePakishini: Poster:10000mm x 7000mm. Texture:Holographic Silver foil
Iithegi: future, graphic, concept brand, poster, experimental
Ubuchwepheshe Bokuvelisa: The overall appearance of the logo is the abbreviation of "scentwalk". The color matching is a kind of material which is silver in itself but can reflect color when meeting light, which echoes with the concept that gas is colorless but can cause emotional experience. Products and posters are designed from the perspective of self, lover, family and friends to comfort people's yearning for each other and the past.
Umngeni Woyilo: The biggest challenge of this project is how to express the sense of smell and collection through abstract geometry, and create a special experimental logo image system.
Uphando: Olfactory memory is easy to be forgotten and ignored by people, but science shows that olfactory memory is more profound than other sensory memory, and can directly cause people's emotional response. People usually smell a familiar smell and associate with that memory and emotional experience, "Scentwalk" is a conceptual brand based on this scientific principle to extract odor and provide odor therapy for people in the future.
Inkuthazo: Based on the research, it is found that olfactory memory is more profound and firm than other sensory memory, and can bring rich emotional experience. Some scientific research institutions are trying to extract odor to cure patients with amnesia, and people are trying to use olfactory memory to do some meaningful things. This project is based on the idea of creating a technology company to provide odor extraction services for others in the future, and using odor to cure people.
Ubude Beprojekthi: The project starts in November 2020 in Hangzhou and finished in April 2021 in Hangzhou.
Ukuhamba Komsebenzi: The sign is dynamic and has a specific sound to express the extraction and collection of odor. In the concept, the poster is set as a holographic projection poster without fixed size and shape, and the shape of the poster is like scent.
Amalungu Eqela: Chao Yang
Yiyang Li
Yinlin Wang.