Alabear Ibhokisi Yesipho by Mao Ming is a highly esteemed winner of the very prestigious 2022 Ibhaso Lebhronzi le-A' Design Award in Uyilo lwePakheji Competition Category.

IbhronziIpakheji· 2022

Alabear Ibhokisi Yesipho

by Mao Ming

Ibhaso Lebhronzi le-A' Design Award Winner in Ipakheji Category

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Verified Award Winner

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Colors

The Design

About Alabear Ibhokisi Yesipho

Alabear ibhokisi yesipho eyenzelwe uNyaka Omtsha waseTshayina wonyaka we-Ox. Igama livela kwisintu saseNingbo, apho ala kuthetha okwethu, ngoko Alabear kuthetha ibhere yethu encinci. Umfuziselo webhere yeyona nto iphambili kwiyilo, edibene nomfanekiso we-ox kunye noThixo woButyebi. Ibhokisi ilinganiselwa kuma-30 kuma-30 kuma-22 santimitha kwaye iqulathe iimpahla ezibomvu, izivumelwano zentwasahlobo kunye nengqekembe yesikhumbuzo. Ibhokisi yenziwe ngephepha elikhethekileyo, elipapashwe nge-CMYK ngombala ochaphazelekileyo obomvu, kwaye lugqitywe ngokugcotywa ngobhedu kunye nokushunqulwa.

The Recognition

About the Ibhaso Lebhronzi le-A' Design Award

Alabear Ibhokisi Yesipho ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Alabear Ibhokisi Yesipho iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Alabear Ibhokisi Yesipho iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The project is a gift box designed for the Spring Festival of the Year of the Ox. The project uses the bear mascot as the main design element, combined with the image of the ox (in China, the year of the ox corresponds to 2021) and the image of the God of Wealth, designed red envelopes, spring couplets and other gifts for Chinese New Year. The content of this gift box is required for Chinese New Year. The project was welcomed by the local people and played a role in tourism promotion.
Dimensions & Packaging: Size: 30cmx30cmx22cm
Tags: Zodiac Ox, Little Bear, God of Wealth, Chinese New Year, Spring Festival Couplets, Gift Box
Production Technology: Printing color: CMKYK+ spot color (red)
Process: bronzing, bulging.
Material: special paper
Design Challenge: In the project, the combination of the bear mascot and the Spring Festival elements is the focus.
Research: The project designed a gift box suitable for Chinese New Year by studying the elements of the Chinese New Year, the Year of the Ox, the God of Wealth, and the Spring Festival couplets, combined with the shape of the bear mascot.
Inspiration: Alabear's name comes from the Ningbo dialect "ala" means "our". Alabear means "our little bear". In China, the year of the ox corresponds to 2021. The god of wealth is a popular god. In the New Year, children will receive red envelopes and Spring Festival couplets will be posted on the door of the house. The project is based on the bear mascot as the main design element, combined with the image of the cow and the god of wealth to design a gift for the Chinese New Year.
Project Duration: The project started in November 2020 and will be completed in January 2021. It will be put on the market in February 2021.
Operation Flow: The New Year gift box is used to present New Year gifts. The items include packaging design, red envelope design, spring couplet design and commemorative coin design.
Team Members: Mao Ming
Yao Dabin
Yang Miao