Fly By Jing Umsebenzi Ophambili: Ipakheji Yesiongezo Sokutya ngu-Fly By Jing

Uyilo olubizwa ngokuba yi-Fly By Jing Umsebenzi Ophambili: Ipakheji Yesiongezo Sokutya olwenziwe ngu-Fly By Jing ngumwini obekekileyo webhaso elinobukhazikhazi le-2022 Ibhaso Lebhronzi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IbhronziIpakheji· 2022

Fly By Jing Umsebenzi Ophambili: Ipakheji Yesiongezo Sokutya

ngu Fly By Jing

Umxhasi: Fly By Jing

Umwini we-Ibhaso Lebhronzi le-A' Design Award Kudidi Lwe-Ipakheji

17,732

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#130534

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Fly By Jing Umsebenzi Ophambili: Ipakheji Yesiongezo Sokutya

Umbhalo Wencwadi: I-Fly By Jing yimeko yoyilo lwepakheji yesosi yeSichuan enerhasi eqhwadalalayo, ethengiswa kwibhotile yeglasi. Uyilo lusekelwe kwisiko kodwa lubunjwe ngendlela abantu abatya ngayo namhlanje. Uluhlu lombala obonakalayo kunye nesandi esithe ngqo sokuthetha kwenza le pakheji ime yodwa kwezinye izosi ezikwimarike. Amabinzana amagama aqhutywayo, apapashwe kwilebhile, achaza uphawu lwenkampani aze awuchaze ngokucacileyo kumfundi. Uyilo lubonisa amaxabiso kunye nenjongo yoluphawu, olusekelwe kwiincasa zaseChengdu kunye needayini zayo ezincinci zasekhaya.

Ukuqatshelwa

Malunga ne-Ibhaso Lebhronzi le-A' Design Award

Fly By Jing Umsebenzi Ophambili: Ipakheji Yesiongezo Sokutya ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Fly By Jing Umsebenzi Ophambili: Ipakheji Yesiongezo Sokutya iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Fly By Jing Umsebenzi Ophambili: Ipakheji Yesiongezo Sokutya iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Rooted in tradition but made for the way we eat today, Fly By Jing doesn’t conform to anyone else’s notions of value, taste, and tradition - and neither does the design. The packaging's boldness is incomparable to any other sauce on the market. Its elements, such as run-on sentences breaking down the brand, the unapologetic tone, and the striking color palette, all reflect Fly By Jing's values and purpose.
Imilinganiselo nePakishini: W 6mm x D 6mm x H 8.5mm, glass jar
Iithegi: Food, condiment, sauce, packaging, spicy, chili crisp, Sichuan, Chinese
Inkuthazo: The rebrand of FBJ was aligned with the "rebrand" of its founder, Jing. She founded Fly By Jing in 2018, inspired by the flavors of her hometown Chengdu and its popular ‘fly restaurants’ - soulful hole-in-the-wall eateries so good they attract diners like flies. Her journey in food has taken her from the streets of Chengdu to cities all over the world. Fly By Jing is the product of a journey of discovery and coming home to self.
Amalungu Eqela: Founder: Jing Gao
Head of Brand: Jazlyn Patricio-Archer
Designers: DayJob Agency
Amagunya Emifanekiso: All images / Photographer / Maria Be

Funda Uxwebhu Lweendaba

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