Secret Behind Magic Umsebenzi Ophambili Wophakelo WeeNyuzi ngu-Stora Enso China Packaging

Uyilo olubizwa ngokuba yi-Secret Behind Magic Umsebenzi Ophambili Wophakelo WeeNyuzi olwenziwe ngu-Stora Enso China Packaging ngumwini obekekileyo webhaso elinobukhazikhazi le-2022 Ibhaso Lebhronzi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IbhronziIpakheji· 2022

Secret Behind Magic Umsebenzi Ophambili Wophakelo WeeNyuzi

ngu Stora Enso China Packaging

Umxhasi: Stora Enso China Packaging

Umwini we-Ibhaso Lebhronzi le-A' Design Award Kudidi Lwe-Ipakheji

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Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#131239

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Secret Behind Magic Umsebenzi Ophambili Wophakelo WeeNyuzi

Isicatshulwa Sencwadi: Secret Behind Magic sisikhongozelo esifihlakeleyo seenyuzi ezixubeneyo. Umzobo wangaphandle webhokisi usebenzisa imigca ehambelanayo kunye nemibala emithathu esisiseko, ekhuthazwe yindlela yokudweliswa kaMondrian, edityaniswe nombala olingiselelwe wephepha lekhrafti elimdaka. Uyilo lubonisa ingcamango yokutya okulungeleleneyo nokusempilweni ngendlela elula. Amabhokisi angaphakathi alandela imibala efanayo yaye ongeza imizobo yeekharacter zeecartoon yomdlalo wokudlala iindima. Isixhobo sangaphakathi sokuphakamisa sityhala ibhokisi ngalinye langaphakathi ukuya kwindawo yokuvula, ukuze onke amabhokisi akhuphe elinye ngasinye. Kusetyenziswa ibhodi esemgangathweni wokuqhagamshelana nokutya kunye neinki yesoya.

Ukuqatshelwa

Malunga ne-Ibhaso Lebhronzi le-A' Design Award

Secret Behind Magic Umsebenzi Ophambili Wophakelo WeeNyuzi ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Secret Behind Magic Umsebenzi Ophambili Wophakelo WeeNyuzi iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Secret Behind Magic Umsebenzi Ophambili Wophakelo WeeNyuzi iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Inspired by Mondrian composition, outer box graphic consists of well coordinated lines and three primary colors, integrate with simulative brown kraft paper color appropriately, bring the product attributes to end consumers in a imperceptible way: balanced and healthy nutrition from mixed nuts. Inner box maintains same color schemes, integrate with cartoon character illustration, by means of funny take out and role play game, enhanced the entertaining interaction.
Imilinganiselo nePakishini: Outer Box Size: 106 X 83 X 110 mm
Top and Bottom Inner Box: 49.5 X 35 X 50 mm
Left Inner Box Size: 49.5 X 35 X 53 mm
Iithegi: Nuts Packaging, Blind Box, Interactive Packaging, Crossing Dressing, Snacks Packaging
Ubuchwepheshe Bokuvelisa: All paper materials are food contact grade white board. Inner automatic lifting mechanism are made by 300gsm CKB and elastic string which has suitable tenacity, to meet the functional requirements, coated with water base high abrasion matt varnish to achieve the function of ink protection. Printed by food grade soy ink.
Umngeni Woyilo: Brand owner want to build a whole new blind box concept with good customer experience, not only good graphic pattern, but also interactive playing experience. the biggest challenges are to realize the automatic lifting mechanism, and coordinate the role play game element with inner boxes appropriately .
Uphando: Magic Box is a new blind box brand grew rapidly in the past 2 years. Brand owner want to introduce new product concept into traditional blind box: not only graphic attraction, but also different interactive experiences.
Inkuthazo: Inspiration comes from Mondrian Composition with Red, Blue, and Yellow, advocate abstraction and simplicity, emblematic of natural force and spirit of pursuing inherence. Utilizes the essential ordinary elements to reveal the power of mystery. Elucidate the aesthetic thought of neoplasticism by modeling, balance, color, social psychology and artistic psychology.
Ubude Beprojekthi: The project started in June 2020 and launched in April 2021 Beijing, China.
Ukuhamba Komsebenzi: After tear off the tearing line and open the cover plate, consumers can pull out the inner box through the open hole by the finger hole, and other inner boxes will be pushed to the open hole place by inner automatic lifting mechanism one by one, thus, all box can be pull out. A role play game is ready to begin via permutations, combinations and twisting. Interesting interaction during all playing experience.
Iipathenti: Structure utility model patent copyright belongs to Stora Enso China Packaging
Amalungu Eqela: Innovation and Design Director: Dick To
Senior Design Manager: Jinglun Cui
Structure Manager: Honglai Gong
Graphic Manager: Hong Zheng
Graphic Designer: Xiaoli Cui
Structure Designer: Simei Liu
Animation production: Cheng Yang