Buenandanza Umsebenzi Ophambili: Ipakheji Yeoli Ye-Oliva by Antonio Cuenca

Buenandanza Umsebenzi Ophambili: Ipakheji Yeoli Ye-Oliva by Antonio Cuenca is a highly esteemed winner of the very prestigious 2022 Ibhaso Lebhronzi le-A' Design Award in Uyilo lwePakheji Competition Category.

IbhronziIpakheji· 2022

Buenandanza Umsebenzi Ophambili: Ipakheji Yeoli Ye-Oliva

by Antonio Cuenca

Client: Buenandanza

Ibhaso Lebhronzi le-A' Design Award Winner in Ipakheji Category

10,483

Verified Award Winner

Verify Award Status for #139831

View at A' Design Award Press Release Award Badge

Colors

The Design

About Buenandanza Umsebenzi Ophambili: Ipakheji Yeoli Ye-Oliva

Umbhalo Wencwadi: I-Buenandanza yiyilo lwepakheji yeoli yeoliva. Ibhotile ibonakala inezikhumba ezimbini: iglasi enomtyibilizi wombala oluhlaza olunzulu kunye nelebhile yephepha emhlophe ezungeleze ibhotile. Umbala oluhlaza onzulu unxulunyaniswa nokuzola, ngeli xesha ilebhile emhlophe enesalathiso sokuchukumisa inika inkangeleko yendalo. Iimpawu zesangqa netrayngile, ezisetyenzisiweyo ngokugxininisa igolide, zikhumbuza ngeqabaka lomthi we-oliva olubukhali kunye ne-oliva engummandla. Iimilo ezijikelezileyo kunye neglasi eshinyeleyo zibonisa umgangatho. Iglasi enombala ongenakubonakala ngokupheleleyo ivimba ukhanyiselo kwaye incede ekugcineni ioli ihleli kakuhle. Isivalo esingacimiyo, esingenakuphinda sizaliswe, sigqibezela le bhotile encinci kodwa eqinileyo.

The Recognition

About the Ibhaso Lebhronzi le-A' Design Award

Buenandanza Umsebenzi Ophambili: Ipakheji Yeoli Ye-Oliva ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Buenandanza Umsebenzi Ophambili: Ipakheji Yeoli Ye-Oliva iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Buenandanza Umsebenzi Ophambili: Ipakheji Yeoli Ye-Oliva iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The bottle seems to have two skins: the blue colour of the packaging and the white wrap-around label. These finishes provide a pleasant and warm drinking experience. The rounded shapes of the bottle and the thickness convey quality.
Dimensions & Packaging: 100 x 57 x 176 mm. 500ml capacity. Glass and label
Tags: packaging, design, package, branding
Production Technology: Tinted glass, paper label and stamping.
Design Challenge: The challenge was to open up to a target that seeks to connect with a more conscious rhythm of life in a frenetic world that is disconnected from its own essence. It is intended to connect with consumers who seek to live in a calmer and more contemplative way. The design had to stand out from the traditional brands in the oil sector and communicate Goodwill in simple terms. Two types of finishes are used to broaden the user experience: tinted glass bottle and textured paper label.
Research: In order to emphasise the concept, a deep dark blue colour was employed, a tone which is associated with serenity. The pourer bottle cap of that same colour is used to lengthen the packaging. The label was designed white to give a more natural look. The symbols represent the possibilities in life that come up when freeing oneself from preconceived ideas. Both the circle and the triangle are inspired by the pointy shape of olive leaves and the oval shape of olives, with a touch of gold to enhance the distinctive character. The muted colour palette, the composition and the label aim to create visual harmony.
Inspiration: The inspiration comes from the aim to live day by day, making your own way, freeing yourself from preconceived ideas and opening yourself to experience.

The idea symbolises serenity, balance and simplicity, all summed up in a unique claim: the lived experiences. The name is a key part in conveying that idea. The characteristics balanced, restrained, modest and intriguing, are qualities which stand out in the design and how it should be perceived.
Project Duration: The project started in november 2021 in Ubeda and finished in january 2022.
Operation Flow: The bottle is small and robust, easy to use with a non-drip, non-refillable DOP cap. The opaque and tinted glass prevents light from penetrating and thus facilitates the conservation of the oil.