Uyilo olubizwa ngokuba yi-Shochu X Uyilo Lokupakisha olwenziwe ngu-Kota Sagae - Saga Inc ngumwini obekekileyo webhaso elinobukhazikhazi le-2023 Ibhaso Legolide le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.
IgolideIpakheji· 2023
Shochu X Uyilo Lokupakisha
Umxhasi: Shochu X
Umwini we-Ibhaso Legolide le-A' Design Award Kudidi Lwe-Ipakheji
Umwini Webhaso Oqinisekisiweyo
Qinisekisa Isimo Sebhaso se-#149895Uyilo
Malunga ne-Shochu X Uyilo Lokupakisha
Yenzelwe ukutshintshwa kwegama leShochu X, inkampani eyenza ixabiso elitsha ngokwembono yanamhlanje ye-shochu, umoya wemveli oveliswe kwingingqi yaseKyushu, eJapan. Kugxilwe kwinto yokuba olu hlobo alunikezeli kuphela ixabiso leziselo ezinxilisayo kodwa luxabisa ubudlelwane kunye nenkcubeko kunye neendlela zokuphila. Kusetyenziswe imimoya yaseNtshona njengemilo yebhotile kunye neleyibhile, kodwa yongeza uyilo lomzobo kunye nepateni yesimbo saseJapan kunye ne-minimalist aesthetics ukubonisa ukudityaniswa kwenkcubeko phakathi kweNtshona kunye neMpuma kunye nabemi behlabathi & # 039; ulonwabo lokudityaniswa noluntu ngale shochu.
Ukuqatshelwa
Malunga ne-Ibhaso Legolide le-A' Design Award
Shochu X Uyilo Lokupakisha ngumphumeleli weIbhaso Legolide le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo yeklasi yokuqala, ephawulekayo nentle. Abaphumeleleyo beGolide ziimveliso ezintsha kakhulu, ezinombono ongaphaya nezikhazimlayo ezibonisa ubuchule, ubulumko nobuchule babayili bazo. Shochu X Uyilo Lokupakisha iyathenjwa ukuba ibe yimveliso edunyiswe kakhulu, ebeka umkhwa nekumgangatho wesikhumbuzo enikela ixabiso elingazange libonwe. Lo myilo uphumeleleyo weIbhaso Legolide le-A' Design Award yiprojekthi emangalisayo nehlonelwayo eluncedo kakhulu kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Shochu X Uyilo Lokupakisha idala iimvakalelo ezinzulu zonqweno, ivusa umdla, ikhuthaza ukuyila kwaye iyasikhwebela.
Emva Koyilo
Ikhithi Yeendaba
Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.
- Iimpawu Ezizodwa
- This design was made for a rebranding of Shochu X, which is a company that has been creating new value from a modern perspective for shochu, a traditional spirit produced mainly in many parts of the Kyushu region in Japan. The design work was done focusing on the fact that this brand does not simply offer the value of alcoholic beverages, but also places great importance on the relationship with food culture and lifestyles.
- Imilinganiselo nePakishini
- Bottle size: Φ85mm, H175mm
- Iithegi
- Japanese-style, minimal, luxury, fusion, lifestyle
- Inkuthazo
- Shochu is a distilled spirit similar to whiskey, but it can be made from ingredients such as rice, sweet potatoes, brown sugar, as well as barley. After producing unprocessed shochu by single distillation, it can be aged for a long time in ceramic bottles, enamel tanks, or wooden barrels. And just like whiskey, different shochu are sometimes blended to create complex and diverse flavors. To match the diversity of the product, a different appearance was applied to different flavor in the design. In addition, based on the social significance of alcoholic beverages’ existence, which is to connect people, the emphasis was placed on the design that blends multi-ethnic cultures, as well as an affinity with lifestyle from a global perspective. To achieve this goal, a combination of a bottle shape and label normally used for Western spirits was adopted. However, in contrast to this, a graphic design with a Japanese-style pattern and minimalist aesthetics was incorporated to express the cultural fusion between the West and the East and people’s happiness that is being socially connected with this shochu as global citizens beyond national borders.
- Amalungu Eqela
- Creative Director：Kota Sagae
Art Director：Kota Sagae
Designer：Kota Sagae
Creater：Keisuke Hashimoto
Marketing Director：Daiki Okabe
Production Maneger：Miwa Nishii - Amagunya Emifanekiso
- Saga inc.
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