CZBank Youth Speech Contest Umsebenzi Ophambili Wombindi ngu-Zhejiang Gongshang University

Uyilo olubizwa ngokuba yi-CZBank Youth Speech Contest Umsebenzi Ophambili Wombindi olwenziwe ngu-Zhejiang Gongshang University ngumwini obekekileyo webhaso elinobukhazikhazi le-2024 Ibhaso Lebhronzi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweGrafiki, umZobo kunye noNxibelelwano oluBonakalayo.

IbhronziIgrafiki· 2024

CZBank Youth Speech Contest Umsebenzi Ophambili Wombindi

ngu Zhejiang Gongshang University

Umxhasi: CZBank

Umwini we-Ibhaso Lebhronzi le-A' Design Award Kudidi Lwe-Igrafiki

14,051

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#153002

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-CZBank Youth Speech Contest Umsebenzi Ophambili Wombindi

Umbhalo Wencwadi: I-CZBank Youth Speech Contest ngumfanekiso ophambili wombindi owenzelwe umsitho wamathuba onyaka wonke oququzelelwa yi-CZBank wabathathi-nxaxheba abaselula. Umxholo wolu khuphiswano lukukuxhasa inkcubeko njengeengcambu kunye nokudala ikamva elingcono. Uyilo lumanyanisa imakrofoni yentetho neengcambu zomthi ngendlela yemigca ye-dimensional-three. Iimilo ezidibeneyo kunye nezinto ezibonakala ngokungathi ziyakhangeleka zibonisa ukudluliselwa kwelifa lenkcubeko. Umfanekiso wandiswa ukusuka kwiiplakathi zomsitho, kwindawo yentetho kunye nokukhangiselwa emakhaya, ukuze uhlangabezane neendlela zonxibelelwano, ukusasazwa ngqo kunye nokusetyenziswa endaweni.

Ukuqatshelwa

Malunga ne-Ibhaso Lebhronzi le-A' Design Award

CZBank Youth Speech Contest Umsebenzi Ophambili Wombindi ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. CZBank Youth Speech Contest Umsebenzi Ophambili Wombindi iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. CZBank Youth Speech Contest Umsebenzi Ophambili Wombindi iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: The Youth Speech Contest of CZBank is an annual important cultural event. The theme of this speech contest is "Inheriting Culture Like Roots, Creating a Better Future". The main participants are young people. Designing a solution that is loved by young people became the main challenge. The creative design concept combines the speech microphone with the roots of a tree in a 3D line form, using intertwined shapes for a blended representation that echoes the theme.
Iithegi: Culture, Innovation, Competition
Umngeni Woyilo: In the field of banking, speech events are usually more traditional and lack visual representations specifically designed for young people. It is rare to find such a youthful visual impression as this design, making it a positive attempt and exploration in the realm of banking speech event visuals.
Uphando: The design of the main visual for the event took into full consideration the adaptation to various application scenarios in the speech contest. Corresponding design extensions were made for event posters, the speech venue, and outdoor promotions, ensuring that both speakers and audience members can have a visually appealing experience across media, livestreaming, and on-site presence.
Inkuthazo: In this design, specific elements are incorporated: the metaphorical representation of cultural heritage through the absorption of nutrients by tree roots, the expression of intangible cultural transmission through transparent materials, and the analogy of a microphone to a tree trunk to symbolize the dissemination of speeches, conveying rich implications. The design has a strong visual impact that effectively captures the attention of young people and is well understood.
Ubude Beprojekthi: The project started its design phase in April 2022 and was completed in June 2022. It was officially released in June 2022 as well.
Ukuhamba Komsebenzi: Speech events are usually more traditional and lack visual representations designed. It is rare to see a visual impression that is as youthful as this design concept. This is a positive attempt and exploration in the realm of banking speech event visuals. With CZBank's strategic shift towards targeting young people as their customer base, the application of this main visual for the event has gained identification from young individuals.
Amalungu Eqela: Designer: Kan Zhao