Ideamix Lab Umsebenzi Ophambili Wokuqulatha Iziselo ngu-Qichao An

Uyilo olubizwa ngokuba yi-Ideamix Lab Umsebenzi Ophambili Wokuqulatha Iziselo olwenziwe ngu-Qichao An ngumwini obekekileyo webhaso elinobukhazikhazi le-2024 Ibhaso Lentsimbi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IntsimbiIpakheji· 2024

Ideamix Lab Umsebenzi Ophambili Wokuqulatha Iziselo

ngu Qichao An

Umxhasi: Mornice Brand Design

Umwini we-Ibhaso Lentsimbi le-A' Design Award Kudidi Lwe-Ipakheji

11,858

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#153799

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Ideamix Lab Umsebenzi Ophambili Wokuqulatha Iziselo

Ibali Lencwadi: I-Ideamix Lab lulwakhiwo lokuqulathwa lweentlobo zeziselo zeti yeziqhamo. Uthotho luquka iincasa ezintathu: iti emnyama yeStrawberry, iti eluhlaza yeJasmine kunye neMango, kunye neti eluhlaza yePlum eluhlaza. Incasa nganye iphawulwe ngombala owahlukileyo, ukwenzela ukuba iintlobo ezintathu zikwazi ukwahlulwa lula. Ngaphambili kwesiqulathi ngasinye kubonakala imizobo yeziqhamo enemilo yendalo ebonisa incasa kwaye ithwala uphawu lomkhiwane. Iziselo azinazo izongezelelo kwaye azinaswekile. Isiqulathi ngasinye silinganiselwa kububanzi obungama-65 mm, ubunzulu obungama-65 mm kunye nobude obungama-115 mm.

Ukuqatshelwa

Malunga ne-Ibhaso Lentsimbi le-A' Design Award

Ideamix Lab Umsebenzi Ophambili Wokuqulatha Iziselo ngumphumeleli weIbhaso Lentsimbi le-A' Design Award, ukuqatshelwa okuhlonitshwayo okunikwa imiyilo elungileyo eyanelisa iimfuno zobungcali neemveliso ezilindelekileyo kwimveliso ezicwangciswe kakuhle. Abaphumeleleyo beNtsimbi babonisa ubuchule obukhulu, ubuchule obuphezulu, ukuqonda kwengcali namandla okuyila abayili babo. Ideamix Lab Umsebenzi Ophambili Wokuqulatha Iziselo iyathenjwa ukuba ibe yimveliso exatyiswa kakhulu, edunyiswayo nethandwayo esebenzayo neyinto entsha. Lo myilo uphumeleleyo weIbhaso Lentsimbi le-A' Design Award udibanisa iindlela ezilungileyo kakhulu zemboleko kwaye unezimpawu zobuchwephesha ezifanelekileyo ezidityaniswe nolwazi netalente. Ideamix Lab Umsebenzi Ophambili Wokuqulatha Iziselo iyahlonelwa ngenxa yenkcukacha yayo kwaye yacwangciselwa ukunika uphuculo lomgangatho wobomi olunceda ukwenza ihlabathi libe yindawo engcono.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: Ideamix Lab Fruit Tea Beverages come in three distinct colors, each representing a unique flavor, allowing easy differentiation between different types. The front packaging showcases flavor profiles with geometric fruit graphics, harmoniously blending brand identity with product individuality.
Imilinganiselo nePakishini: Width 65mm x Depth 65mm x Height 115mm
Iithegi: Package design，Drink Design，Oriental design，Chinese Flavordesign
Ubuchwepheshe Bokuvelisa: This sets the product apart from others in the market. The imagery layout reflects the product's youthful and refreshing attributes, portraying a sense of cool relief. The successful integration of these geometric fruit designs on the front helps convey the story of Ideamix Lab Fruit Tea Beverages to our customers.
Umngeni Woyilo: In this design project, the most challenging aspect was accurately representing three different flavors of fruit tea within the constraints of limited packaging space while highlighting the brand's characteristics and individuality. We endeavored to make each flavor visually distinct yet cohesive with the overall series, ensuring the design was both simple and captivating. During the development process, creative challenges included blending elements of fruits and tea to convey clear information within the confined graphical space while maintaining aesthetics and appeal. We conducted multiple experiments and adjustments involving color, shape, and arrangement to find the optimal visual presentation.
Uphando: Before the design process, we conducted extensive market research and analyzed the appearance and style of similar competitors' products. Our goal was to break away from traditional structures and find the most suitable packaging design for Ideamix Lab fruit tea. We aimed to highlight the brand's identity and the product's personality through geometric fruit graphics in different colors and shapes. The design ensures a perfect display effect at the point of sale, while also emphasizing the elegant, distinctive, and fashionable nature of fruit tea.
Inkuthazo: Ideamix Lab Fruit Tea Beverages present an innovative drink series featuring three distinct flavors: Strawberry Black Tea, Mango Jasmine Green Tea, and Green Plum Green Tea. The packaging embodies simplicity with geometric fruit graphics, highlighting the various flavors, and boasts zero additives and zero sugar content.
Ubude Beprojekthi: The project started in September, 2022
Ukuhamba Komsebenzi: Great design always captures the attention of the audience. Utilizing the limited space on the packaging, we showcase the brand's youthful vibrancy and refreshing summer attributes.
Amalungu Eqela: Qichao An
Amagunya Emifanekiso: Qichao An