Vintagience Ipakethe yeBhotile yeSake ngu-Hisamichi Kasai

Uyilo olubizwa ngokuba yi-Vintagience Ipakethe yeBhotile yeSake olwenziwe ngu-Hisamichi Kasai ngumwini obekekileyo webhaso elinobukhazikhazi le-2024 Ibhaso Lesilivere le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IsilivereIpakheji· 2024

Vintagience Ipakethe yeBhotile yeSake

ngu Hisamichi Kasai

Umxhasi: Shunbin inc.

Umwini we-Ibhaso Lesilivere le-A' Design Award Kudidi Lwe-Ipakheji

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Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#157708

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Vintagience Ipakethe yeBhotile yeSake

I-Vintagience luyilo lwepakethe lwesake yaseJapan yakudala evuthiswa kusetyenziswa iindlela zenzululwazi. Imilo yebhotile ikhumbuza ngeebhotile zamayeza zamandulo, idibanisa inkqubo yokuvuthiswa nenzululwazi. Ukukhanya okuguqukayo ngokweentlobo zemibala kwileyibhile, okwenziwe ngoshicilelo lweprizim, kubonisa umxube weminyaka emide, iindlela zenzululwazi zokuvuthisa kunye nenkathalo yomvubi. Oonobumba bacinezelwe ngefoyile, ngelixa uphawu olungumqondiso kunye nezandla zewotshi ziphakanyisiwe ngokucinezelwa. Izandla zewotshi zimele ukuhamba okuqhubekayo kwexesha ngethuba lokuvuthiswa. Ibhokisi eqinileyo isebenzisa ifoyile yeholografiki etshintsha umbala ngokwe-engile yokukhanya.

Ukuqatshelwa

Malunga ne-Ibhaso Lesilivere le-A' Design Award

Vintagience Ipakethe yeBhotile yeSake ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. Vintagience Ipakethe yeBhotile yeSake iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Vintagience Ipakethe yeBhotile yeSake yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: This vintage sake is aged using scientific methods by a sake brewery in Iga (a ninja village in Japan). Sake of various qualities are aged, and the flavors of different storage methods are monitored. Changes in flavor caused by water pressure and vibrations are meticulously analyzed in pursuit of flavors not found in conventional aged sake. The design aims to challenge unexplored territories of sake by fusing the aging process with science, to create and develop a new sake culture.
Imilinganiselo nePakishini: Bottle size: 100mm (W) x 224mm (H) x 69mm (D)
Box size: 132mm (W) x 239mm (H) x 103mm (D)
Iithegi: Sake, Japanese Sake, Vintage Sake, Package design
Ubuchwepheshe Bokuvelisa: To beautifully showcase the gradient on the label, a special printing technique called prism printing was used to create a luminous effect. The letters are all foil-stamped, and the symbol mark and clock hands are embossed to create a sense of luxury. The rigid box uses holographic foil that changes color depending on the angle from which light hits it, expressing the design concept of "gradation of aging."
Umngeni Woyilo: For the sake breweries, they found it challenging to convey the value of their excellent quality aged sake, which had been aging for decades. To solve this, we devoted much time on developing our brand. We focused on how Japanese aged sake was crafted based on scientific principles and developed the brand concept "Vintage x Science." This concept allowed us to create a design that can convey the product's value.
Uphando: The conventional design of Japanese sake typically features a tall 720ml bottle with labels bearing the brand name written in Japanese calligraphy. We aimed to break away from such stereotypes and pursue a new form of sake. We strive to enrich the value of Japanese sake by creating an innovative design that overturns the traditional image of Japanese sake, developing bottles that embody our concept, using sophisticated typography, and utilizing visual expressions that evoke the mystery of aging.
Inkuthazo: To encapsulate the aging process and science, we opted for a bottle reminiscent of antique medicine bottles. The gradation on the label embodies the unpredictable changes that occur in aging. It represents the blend of long years, scientific aging methods, and the brewer's passion. The clock hands symbolize the continuous passage of time during the aging process. The design incorporates Japanese aesthetics into the product's name and the symbol, which is inspired by traditional patterns.
Ubude Beprojekthi: This brand launched in Iga, Japan, in November 2023.
Ukuhamba Komsebenzi: This vintage sake, presented in elegant packaging, offers a special moment when poured slowly into a glass after uncorking. Whether enjoyed during a meal with loved ones at a restaurant or while relaxing alone at home, it's perfect for any occasion. It pairs well with various meat and fish dishes, enhancing the dining experience.
Iipathenti: Trademark: 2023 Carrier Car Service Co., Ltd.
Amalungu Eqela: Creative Director: Hisamichi Kasai
Art Director: Hisamichi Kasai
Designer: Hisamichi Kasai
Project Manager: Hisashi Kobayashi
Producer: Takahide Toyonishi
Planner: Kenji Nakajima
Copywriter: Aki Kamei
Photographer: Katsumi Nakao, Yoshihiro Yamamoto
Amagunya Emifanekiso: Shunbin Co., Ltd.