Uyilo olubizwa ngokuba yi-Grumpy Bums Iiseti Zokubhakisha Zabantwana olwenziwe ngu-Angela Spindler ngumwini obekekileyo webhaso elinobukhazikhazi le-2024 Ibhaso Lebhronzi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.
IbhronziIpakheji· 2024
Grumpy Bums Iiseti Zokubhakisha Zabantwana
ngu Angela Spindler
Umxhasi: Depot Creative
Umwini we-Ibhaso Lebhronzi le-A' Design Award Kudidi Lwe-Ipakheji
Umwini Webhaso Oqinisekisiweyo
Qinisekisa Isimo Sebhaso se-#157788Uyilo
Malunga ne-Grumpy Bums Iiseti Zokubhakisha Zabantwana
Iarhente yaphuhlisa isiphakamiso sebrand i-Sweet Victory esishwankathela ngokugqibeleleyo izibonelelo zebrand. Baqulunqa ulwimi loloyiso. Ukusuka kwisazisi esintetho esinobuchule nebali, bayila isazisi esibonakalayo esidlalayo, bazoba iimaski zebrand zeGrumpy Bums kwaye bayila ukupakishwa kwemveliso kunye neeasethi zedijithali. Ngamaxabiso angundoqo webhrand wokuphelela, ubunye nokungabikho kwengxaki, iarhente yaqulunqa ukupakishwa ukuba kube ngamava abandakanyekayo nawonwabisayo ngokuhlanganisa iintsapho ngokubhakisha.
Ukuqatshelwa
Malunga ne-Ibhaso Lebhronzi le-A' Design Award
Grumpy Bums Iiseti Zokubhakisha Zabantwana ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Grumpy Bums Iiseti Zokubhakisha Zabantwana iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Grumpy Bums Iiseti Zokubhakisha Zabantwana iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.
Emva Koyilo
Ikhithi Yeendaba
Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.
- Iimpawu Ezizodwa
- The no-added-sugar kids’ treat that’s satisfyingly sweet.
Grumpy Bums is an exciting, first-to-market, baking kit for kids, without added sugar. We developed the brand proposition of ‘Sweet victory’, summing up the brand benefits perfectly. We crafted a language of triumph.
Drawing from our strategic verbal identity and narrative, we've developed a whimsical visual identity for the Grumpy Bums brand. This includes the creation of endearing brand mascots, alongside the design of captivating product packaging and engaging digital assets - Imilinganiselo nePakishini
- Box dimensions are as follows:
140 x 200 x 35MM - Iithegi
- HealthySnacks SnackPackaging PackagingDesign NoAddedSugar BrandingDesign GrumpyBumsDesign
- Ubuchwepheshe Bokuvelisa
- All boxes were printed using 1 spot colour and CMYK, with an aqueous varnish.
- Umngeni Woyilo
- Collaborating with a startup business can present unique challenges, notably navigating budget constraints and identifying viable solutions within the constraints of low production volumes.
- Uphando
- Grumpy Bums, is the pioneering baking kit for kids that delivers a satisfyingly sweet treat without any added sugar. Our brand proposition, Sweet Victory, encapsulates the essence of our wholesome approach perfectly.
We've cultivated a language of triumph, embodying optimism, energy, and a supportive tone that aligns with the consumer's journey. From our strategic verbal identity and narrative, we've brought to life a vibrant visual identity, complete with charming brand mascots and captivating product packaging, ensuring an engaging and delightful experience for families everywhere. - Inkuthazo
- Our packaging is designed to transform baking into an engaging and delightful experience, uniting families in the joy of creation.
Featuring charming illustrations of muffins, our packaging mirrors the effortless nature of our products. With their lively personalities and universal appeal, these illustrations serve as powerful assets for campaigns, elevating brand visibility and fostering lasting connections with consumers. Immerse yourself in a world where baking isn't just a task—it's a memorable journey shared with loved ones. - Ubude Beprojekthi
- The project started in July 2021 and was completed in January 2022 in Sydney Australia
- Ukuhamba Komsebenzi
- The product comes with super easy, kid-friendly instructions that make baking fun for the whole family. Plus, all the key ingredients are included except for eggs and milk, making it a stress-free baking adventure together.
- Amalungu Eqela
- Creative Director/Designer/Illustrator: Angela Spindler
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