Castanea Nectar Ukuphakiwa Kobusi ngu-Inna Kovalenko

Uyilo olubizwa ngokuba yi-Castanea Nectar Ukuphakiwa Kobusi olwenziwe ngu-Inna Kovalenko ngumwini obekekileyo webhaso elinobukhazikhazi le-2025 Ibhaso Lebhronzi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.

IbhronziIpakheji· 2025

Castanea Nectar Ukuphakiwa Kobusi

ngu Inna Kovalenko

Umxhasi: Kyiv Academy of Applied Arts

Umwini we-Ibhaso Lebhronzi le-A' Design Award Kudidi Lwe-Ipakheji

13,825

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#168736

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Castanea Nectar Ukuphakiwa Kobusi

Castanea Nectar sisiphakelo esiyilelwe ubusi bekastenathi. Indlela yokuzoba ngamanzi-mbala idlulisela ukukhanya kweentyatyambo namagqabi ekastenathi. Ilogo isebenzisa imigca ebutyebi, encumileyo kancinci ukubonisa ubunzima nokutyeba kobusi bekastenathi, ngelixa iimilo ezingqongqo zikhumbuza amandla omthi wekastenathi. Inyosi encinci idibanisa iinxalenye zelogo. Ubusi bunikezelwa kwibhotile yeglasi engu-250 gram enelebhile engu-125 nge-55 milimitha, ibekwe kwibhokisi elingu-85 nge-85 nge-110 milimitha. Uyilo lubhekisela kumthi wekastenathi njengophawu oluluhlaza lwesixeko iKyiv.

Ukuqatshelwa

Malunga ne-Ibhaso Lebhronzi le-A' Design Award

Castanea Nectar Ukuphakiwa Kobusi ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Castanea Nectar Ukuphakiwa Kobusi iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Castanea Nectar Ukuphakiwa Kobusi iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: For the visual part of the brand, a watercolor illustration technique was chosen to convey the lightness of flowers and leaves. The logo, with its smooth, slightly viscous lines, symbolizes the density and richness of chestnut honey, while the strict shapes hint at the strength and resilience of the tree itself. A small bee, diligently creating this golden treasure, became the connecting element of the logo. The process of creating the brand was not only creative but also deeply symbolic. It was important to preserve the spirit of the city, its history, and its modern dynamics, while giving the world something truly unique.
Imilinganiselo nePakishini: The diameter of a 250-gram glass jar is 70–80 mm..
Label size: 125×55 mm.
Box size: 85×85×110 mm.
Iithegi: Logo, gift, pattern, organic product
Ubuchwepheshe Bokuvelisa: The logo was created in a vector program Illustrator, graphic elements and mockups in Photoshop
Umngeni Woyilo: The creative task in creating a gift with chestnut honey was, first, to develop a unique product that would highlight its naturalness and exclusivity; second, to select design elements that reflect the taste and aroma of chestnut honey; and third, to create a harmonious combination of color, shape, and fonts that would make the gift not only attractive but also memorable.
Uphando: The research involved analyzing the honey market and its unique flavor properties. The task was to come up with a concise name that resonates with the project and ideas for its implementation. This included searching for references and mockups for the work.
Inkuthazo: The chestnut tree has long been a green symbol of Kyiv. In spring, one can endlessly admire its white and pink candle-like blossoms, and in autumn, delight in gathering its shiny, lacquered fruits. Few in the world produce honey from chestnut flowers. This uniqueness inspired the creators of the brand to craft a truly special product.
Every detail — from the name to the label design — was carefully thought out to create a sense of comfort, warmth, and a return home. Thus, chestnut honey became not just a product, but a piece of Kyiv, offering sweet memories and a chance to feel spring again, no matter where you are.
Ubude Beprojekthi: The idea started to take shape at the end of January 2025. In early February 2025, a market and competitor analysis was conducted. The selection of references and sketching of logo options took three days. Logo development took one day. The search for mockups and design rendering took three days.
Ukuhamba Komsebenzi: A gift with chestnut honey is suitable both for a loved one and a business partner. It tells a story of nature, the city, and the craftsmanship invested in its creation.
Thus, chestnut honey is a meaningful gift that brings warmth, health, and a piece of the Ukrainian soul.
Amagunya Emifanekiso: Implementation, idea, design Inna Kovalenko