Tsiba uye kumxholo
Samarqand Ukupakishwa kweBaklava ngu-Sajad Izadi

Uyilo olubizwa ngokuba yi-Samarqand Ukupakishwa kweBaklava olwenziwe ngu-Sajad Izadi ngumwini obekekileyo webhaso elinobukhazikhazi le-2025 Ibhaso Lesilivere le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lwePakheji.


IsilivereIpakheji· 2025

Samarqand Ukupakishwa kweBaklava

ngu Sajad Izadi

Umxhasi: Hekayat Qand Parsi

Umwini we-Ibhaso Lesilivere le-A' Design Award Kudidi Lwe-Ipakheji

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Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#170163

Imibala

Uyilo

Malunga ne-Samarqand Ukupakishwa kweBaklava

ISamarqand luyilo lokupakisha lwebaklava yaseQazvin, into eswiti yemveli yase-Iran eyenziwa ngokuyintloko ngamandongomane epistachio agutyiweyo. Ibhokisi yekhadibhodi iprintwe nge-offset enesiseko se-UV kwaye igqityezelwe ngokutyatyekwa okungacwebezeliyo okusekelwe emanzini okudala umphandle ophathekayo. Uqingqo olubonisayo (embossing) longeza iinkcukacha kunye nogxininiso kwiindawo ezikhethiweyo, ngelixa imibala eluhlaza yesinyithi neyegolide iphakamisa ixabiso. Umzobo udibanisa izimbo zemveli nezanamhlanje zase-Iran, usebenzisa imifanekiso yepistachio kunye neemilo zedayimani ezikhumbuza ngesimo sale switi. Kukwakho nebhokisi eneyunithi enye enikelwayo ukulungiselela ukuthenga okuncinane.

Ukuqatshelwa

Malunga ne-Ibhaso Lesilivere le-A' Design Award

Samarqand Ukupakishwa kweBaklava ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. Samarqand Ukupakishwa kweBaklava iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Samarqand Ukupakishwa kweBaklava yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa
Baklava Qazvin is one of the most valuable traditional sweets of Iran.
This pastry is made up of more than 90% edible nuts, with powdered pistachios being its main base.
The brand archetype is careful, as one of the characteristics of this archetype is generosity and trustworthiness. Another archetype is the Sage, which symbolizes an old man,a wise, scholarly, and knowledgeable character who believes in knowledge.
Imilinganiselo nePakishini
Width: 260mm Depth: 38mm x Height: 200mm
Iithegi
Packaging design, Art, Sweets , Baklava, Design, Graphic Design, Illustration, Iranian Illustration
Ubuchwepheshe Bokuvelisa
In the packaging printing, a matte coating technique on cardboard and water-based materials has been used to create a tactile texture.
In some areas, embossing has been employed to draw attention, create focus, and add more detail.
Offset printing with UV base was used for this project.
The metallic nature of the green and gold colors conveys a greater sense of value to the audience.
Umngeni Woyilo
Combining art with the printing industry has always been challenging.
Researching printing materials and controlling them must always be accompanied by prototyping, which the designer must do several times.
However, the real difficulty lies in figuring out how to use art in service of the market in a way that is acceptable to people.
The designer always reaches the final conclusion by experimenting with different ideas, evaluating them, and consulting with market experts.
Uphando
Baklava is one of the most expensive pastries among sweets, but aside from the quality of the product, luxurious packaging could greatly contribute to its sales.
To make purchasing in smaller sizes possible, single-unit packaging has also been designed.
Combining authentic art with modern industry can create something truly remarkable.
Inkuthazo
In Iranian legends, winged angels were depicted as the source of knowledge on Earth.
They were knowledgeable in the sciences of astronomy, medicine, and geology.
The designer has attempted to use this character for the brand, as it has been a suitable source of inspiration for its archetype.
This wise old man is generous and brings blessings from the heavens to the people of Earth.
Ubude Beprojekthi
The project started in August 2023 in Qazvin and finished in March 2024 in Qazvin and was launched in the Iran market.
Ukuhamba Komsebenzi
The design style of this product harks back to Iran's past, combining both traditional and modern illustration styles, though both are inherently Iranian.
Images of pistachios are used throughout the design, with green being the dominant color, evoking freshness and the pistachio itself.
Diamond-shaped patterns are predominantly used, reflecting the final shape of the baklava.
The dreamlike quality of the imagery stems from the mysterious nature of the archetype of the old angel.
Amalungu Eqela
Graphic Designer: Sajad Izadi
Amagunya Emifanekiso
Graphic Designer: Sajad Izadi

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Uyilo Oluhle Lufanelwe Kukuqatshelwa Okukhulu

I-A' Design Award libhaso lehlabathi elilungiselelwa ngabagwebi loyilo oluhle. Thatha inxaxheba kwi-A' Design Award ukuze ufumane ithuba lokufumana ukuqatshelwa ngokufanelekileyo, idumela, isidima kunye nokwaziswa komsebenzi wakho. Tyumba umsebenzi wakho kwi-A' Design Award ukuze ukhuphisane ngebhaso elinqwenelekayo le-A' Design Prize.

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